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In house copywriters: how many of you feel you are a true team with art/design? Is your work valued and respected? Please note the type of company too (startup, corporation, etc)

likehelpful
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at a large tech company. the ad team functions exactly like an ad agency. the biggest difference is proximity to the product — the “account people” don’t have the responsibility to filter info from the source. We get to actually meet the people that work on products, get insights, etc. It makes a difference!

likeuplifting

Corporate company, been around for 20+ years, athletic, yes and no. I’ve been the sole cw for 1.5 years, working way way more than any of the 12-ish designers I partner with. Got promoted and begged and begged to hire a more junior cw. They’re coming around to the important of words/content/copy, etc but the product team treats me like shit.
A lot of “just write a line.” I can’t just write a fucking line, Karen, I don’t know wtf this project is.
As I continue to drive forward, things are changing though. We’re bringing on 4 more content people across teams to support the whole design function. But it is painful

likehelpful

The situation I’m in is very similar. The copy team has no voice, which is ironic. “Just do this - it’ll take you five minutes” along with open disdain and even harassment from a few. Seems this is a legacy issue, probably because no one has ever stayed long enough to fix it, and those who try are seen as meddling. You’re lucky things are changing where you are.

Nope.

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Women in Accounting Happy Hour

Thursday April 29th at 8pm EST (I scheduled it late to accommodate more time zones).

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See you there

Meeting ID 820 5989 1496
Passcode: Fishbowl

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