Introductory resources for pharma copywriting? Some fish mentioned they’d written an ebook about it but i can’t find the post now. Thanks in advance!

like
Posting as :
works at
You are currently posting as works at

What are you looking for?

Something to onboard a cw who’s never done it before, explaining all the rules and whatnot

Just let them write and then impose the rules of the brand.

I’m very curious about this ebook! To be honest, I wouldn’t know where to start if breaking in a writer new to pharma. Would want them to learn everything they can about the product and disease state.

The ebook might be something someone picked up about one of my posts. I wrote a guide to ref/anno as a joke and it’s been picked up and circulated for a few years. I’ve done some one-on-one sessions to help writers understand the ref/anno process.

What a cw new to pharma needs to know if how to reference and anno.

Related Posts

The moment when your weekend was filled with nothingness and you can't wait for work on Tuesday. #icantbetheonlyone

like

Hey everyone - looking for a referral for Microsoft. Please reach out if you can help me! TIA

like

QQ: Is Cloud First part of Technology? I’m confused!

Single 30M working at a tech firm.
I would love to buy shoes for a few ladies

likefunny

Ad folks, as a non-America I don’t get college football (or brands seeming obsession with it). Can someone explain why it’s so popular?

likefunny

Hi guys,

Do you believe in office politics. I thoughts its just firm specific. However, we have pain points every where but we need to learn to handle.

like

I’m finding that after landing a job, my imposter syndrome has spiked and I keep having to remind myself that I was hired for a reason. How do I know if I’m doing a good job? Or that my voice matters?

like

Hey Fishes. I wanted to understand one thing.

When you apply for any opportunity, how well versed should you be with all the things mentioned in a JD, like certification, experience, some tools and technology, coding language. Do you see a 100% fit before you apply or go for the opportunity if you see the responsibilities meeting your expectation and know only like 60% of the expected or desired skills.

Have you been selected if in case you applied knowing you meet less criterias?

Hi Team


I got offer from UST global, how about WLB and job security in the company? I guess the client Walmart how the project and work type?

like

What long term stocks are ppl collecting in today's fire sale?

likesmart

What is the current market level (in salary) for a Senior Software Engineer or an SDE 3 with 5-6 years of experience in the Data Engineering field?

It would be good to know the salary ranges of FAANG/MAANG or other top paying companies.

like

I just made manager in government advisory. I don't want to be tied to the government long term. I also just got a job offer from Amazon as a Sr. Accountant making 20% more in Seattle which I like a lot more than DC (closer to outdoor sports, family, and friends). If you were in my shoes would you give up the title for better pay in a place you like more?

like

I have a close friend who is interested in tech consulting in the region (Dubai/AD) in particular Accenture and IBM, would anyone be ok to have a chat? He’s keen to learn about the space and is looking to intern summer 2023, has completed multiple internships in Dubai.

like

I hear so many people complain about the current political landscape, but I know for a fact some of them didn't vote. Curious - did you guys??

like

Looking for additional bowl managers. I created the bowl but don’t have enough time. Anybody interested?

like

I recently joined a film production company as a production assistant with all these huge expectations. I have to say, all that glitters is not gold. I am only assigned tasks that no one else wants to do, but at least I'm learning a lot. What tips would you give those who are entirely new to the film industry and want to make the most of it?

like

Hi guys! I'm getting an offer as a HR specialist from 'Better' but currently they have been having a lot of layoffs. Any recommendations? Ambitionbox is filled with horrible reviews from employees about layoffs. They are providing good compensation but I'm worried about job security. Any suggestions?

like

Additional Posts in Pharma and Health Advertising

Hey all, I have a brand who out of left field has expressed interest in using Instagram to target HCPs. Any examples or research to share that indicates Instagram makes sense strategically?

like

It's that time...🦃

What's one thing you're super grateful for in your life or career at the moment?

Drop it below! 👇

like

What’s the difference between a copywriter and a medical writer? Day to day stuff. I see agencies with both and some with just copywriters.

like

Any tips on switching from this industry to tech? Would love to try a different industry and I know GAMA hires AMs but would also be interested in a start up

like

What’s up with Saatchi and Saatchi Wellness these days? Still eh or are things looking up?

like

If you could work in-house at any pharma company, which would it be and why?

like

Current thoughts on ogilvy health? Good clients? Good strategy? Good creative? I know they got a new ecd.

Is any pharma company excelling at SMS? I’m curious to know how they’re remaining compliant with regulatory guidelines.

helpful

Is it difficult to switch from HCP to DTC or OTC? I feel like my skill set would be better suited for those areas. Since I started off in HCP will I always be seen as an HCP writer?

like

Is GCIHEALTH good? Hearing about them a lot these days!

Which pharma agencies work on animal health?

Can you put unproduced work in your portfolio if it's password protected? I have a few great ideas that made it to the client but wasn’t the final pick.

Any account ppl here make the move to pharma? What’s the process like? Where did you go and what title did you start with ?

like

Any examples of Rx brands doing good social media?

like

Thoughts on FCB Health NY? Looks like they’re on a hiring spree.

like

Havas Health, what’s the best thing about working there? And the worst?

Anyone has interviewed for a Veeva consulting job recently? How did you approach the candidate exercise?

like

Any Pharma agencies in NYC looking for/Hiring Art Supervisors?

like

Soooo how are y’all handling Twitter rn? 👀

like

Any recommendations for any good pharma agencies with a decent life balance and good leadership? Preferably DTC. Thanks in advance

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Send download link to your phone

OR

Scan your QR code to download
Fishbowl app on your mobile

By continuing you agree to Terms of Use and Privacy Policy.

Messaging rates may apply

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal