All About Marketing

Is there any benefit to earning your PMP certification as a marketer? I’m thinking of going for it but I wanted to know if it can be beneficial when advancing within the marketing industry.

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I haven’t gotten my PMP but I did get my certificate in project management from an accredited program that can lead to the PMP. It’s helped my career immensely and has prepped me for taking on all kinds of projects (marketing and other industries). I was told that the PMP can be a bit intimidating in the marketing realm because it’s mostly used for engineering and other fields. Definitely worth looking into a cert program though! I did mine through University of Washington online. You can decide after if you want to continue on to get your PMP

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I don’t know about a PMP if you are not a project manager but CAPM could be worth it if you need to understand project management theory and manage large scale projects and campaigns. PMI also has a program management professional certification.

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Agency PMing is a different world. The PMP will be helpful, but minimally. It will be more helpful if you plan on switching industries though.

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I agree. I took PM classes in undergrad and have a little certificate. Other than events, or website projects I was involved in - it isn’t a deal breaker though knowledge does help get you places (but I don’t want to die on a PMP hill).

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No, unless you work as a project manager at a market research firm or the like

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