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Its suspicious that Ryan Reynolds was able to produce his spot in a timely matter. Its also weird that of all the hundreds of bad spots out there, pelotons ridicule became viral. Feels coordinated

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works at

I think it was less of a conspiracy and more of a liquor brand with zero layers or legal or creative approval, no need for a media budget, no real editing etc.

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likeuplifting
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Did you watch the spot? You can shoot and edit that in 3 hours. Also, what you are suggesting is preposterous.

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likeuplifting
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Listen to the OP, sheeple

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Yeah, that spot is like a zillion spots I used to do for FOX. Brief on Monday. Scripts on Tuesday. Shoot Wednesday. On air Thursday.

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The gin is making the frickin ads in a day.

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When you’re the budget owner, producer, writer, director things can move VERY quickly.

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But if anyone could mastermind something like that... Ryan Reynolds. (PS - he didn’t)

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Social videos like this can easily be turned around in a day... also, actors who take spot work like this are usually avail on short notice.

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