{ "media_type": "text", "post_content": "I’ve found myself placed in a strategic leadership position despite not having a strategy background due to consistent layoffs. Any tips on how to grow my strategic chops? Books, newsletters?? Help!", "post_id": "5c744cf4b60067001c179481", "reply_count": 9, "vote_count": 2, "bowl_id": "5976222cab932800101a9ca4", "bowl_name": "Women in Advertising" }

I’ve found myself placed in a strategic leadership position despite not having a strategy background due to consistent layoffs. Any tips on how to grow my strategic chops? Books, newsletters?? Help!

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I’m not sure about what books can help since it’s not my field but my advice would be to ask a lot of questions to your team and try to problem solve together while you still learn strategic skills. The worst would be to act over confident to overcompensate your lack of skills and steer your team the wrong way. Be honest and be prepared to make a few mistakes, you’re human after all. But try to learn fast cause a lot of people would kill for that position ;)

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Hahahahahaha

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Oh okay...

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I say fake it til you make it. Be humble and let research guide your decisions. If no research is available, put a process in place to gather it. Strategy is something you need to uncover from evidence and not necessarily an insight to come up with on the spot.

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As a note, I’m currently a program director who works strategically to get shit done but I’m now building things like tactical plans, brand pillars, etc and I like it a lot and see this as an opportunity but need to grow from the ground up

At least 80% of the people at Imagination are thrown into their roles, sans experience. It’s just how they do business, so don’t sweat it too much.

Join sweatheads on Facebook. Lots of great strategists sharing resources

I’ve started reading this book and it’s not bad. It was a little dry at first but then it got more interesting.

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