Let's do a salary thread for freelancers:

Post your - Day Rate - City - Years of experience - If You've Won Awards.

Fishbowl will circulate the data once we've reached 200 responses, so make sure to share with your coworkers.

likehelpfulsmart
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$1800 - $3000 p/day depending on project and client (higher end is for pitches). / 14 years - actually started in digital and expanded to everything else (including experiential and even packaging, despite initially working as a copywriter). / Lots of Lions, Clios, Emmys, D&ADs, Effies, Webbys, publishes articles, and jury experience for major award ceremonies.I mainly pursue (and am hired for) pitch work due to decent track record. Plus, I prefer concepting to actually “making”. / Based in LA, but work globally. Legally able to work across North America, Europe, and Commonwealth.

likeupliftinghelpfulfunny

Thanks for sharing!

@SrCw8 Question about you 3-month gig: Do you work some days? Or are we talking your day rate, errrday? Cuz that’s bank

$125/hr in Phoenix, AZ. 2 years experience, no awards (yet!). Focus on private equity, commercial real estate, and alt investments

I work freelance part time, so I charge by the hour rather than by the day. For execution work I charge $125/hr (meaning copywriting, deck design, etc).

I'm about to update my rates to include a content strategy consulting rate of $250/hr. We'll see if it works!

By content strategy consulting, I mean helping firms lay out a marketing funnel and populate it with titles/collateral types.

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1800-2250, lots of awards. Worked at top shops. Booked 48 weeks a year (slow over Christmas) work most weekends, double booked 3 months a year cumulative, triple booked a month a year cumulative. For double and triple bookings I drop to $1500 a day. And yes doing the math I take in over 650k-750 a year. But I’m always grinding.

likehelpfulupliftingfunny

Wow, that's amazing! If you're an AD/ CD, are you looking for a (copy) partner? :) If not, any tips on finding work would be much appreciated. Thank you!

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$450/ 5 years / NY / I won a bottle of wine during a raffle once.

likefunny

$1500/$1750/day, Midwest based. 20 years of experience, Half a dozen Effie’s, a bronze Cannes lion, various smaller creative awards, award for innovative research. But I do not work for agencies, or only very rarely, only corporate clients.

likeuplifting

Nice. What was the Lion for and what did you do?

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950/day, CHI, 18 years exp and a shit ton of awards. I’m a bargain!

likefunnysmart

I’m in same boat and let me tell you, that’s right on target (if not high) for Chicago. Chicago freelance pay is pitiful for a city this size. I’ve actually reached the point in my career where full-time pays better than freelance.

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$750-$900 NYC
5years / no awards, but cult personal projects featured worldwide

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Dong?? 🤔

likefunny

$0 / NYC / 20 Years / Multiple Lions, Pencils, and all the others.

likehelpfulfunny

How is this possible? You should be killing the freelance game

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Been averaging 1000/day will go as low as 800. Rarely worked for companies that applied for awards, but got in annuals, design and regional awards. Won awards with teams (so not going to claim that). Based out of Portland, Or. 20+ years experience. Non white CD

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Thx for the comment, scw3. I’ve been hanging around Portland for the most part because of kids. But when I go outside of Portlandia my rate grows up to 150%-175% of my usual rate.

And my freelance gigs last for several months or go up a year or 2 so I give people a break (kind of dumb, I know).

I wasn’t a CD when I was at WK. I’ve got pretty ok book and I am straight with my roles on all my projects. Employers give the working title/role to me and pay scale that comes with that after viewing my book, LinkedIn, & resume.

likehelpful

$1600-$2200/day. New York based. Female. 8 years. Wide range of clients, multiple awards but never credit them since my role is more research focused

likehelpful

Higher end - Tech, finance, music
Mid to lower end - Retail

$1200-$1300/day San Francisco 20 yrs experience.

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Location, location, location.

Any intel from fellow freelancers who work mainly remote / project-based? I have yet to have an opportunity to freelance in an agency, so day rates aren’t as relevant for me.

I charge $50/hr base rate, sometimes charge on a monthly retainer for ongoing social media mgmt clients. Located in Minneapolis, 4 years experience.

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Definitely charge more! Also, if you wanna connect, I'm also in Minneapolis.

$100/hr / 8 hour day - PHARMA
New York
ACD Copy
20 years experience
Cannes Lions, D&AD, Creative Floor
Looking at these other rates, mine seems low, but I’ve been booked solid on this assignment for almost 6 months, 40 hr week with overtime. I wonder if rates should reflect the longevity of assignment? A lot of pharma agencies want to pay copywriters $95/hr tops.

likeuplifting

That’s way too low for your level AND pharma

$2100 day rate. 9yrs NYC. Agency and in-house. No spectacular awards.

likehelpful

$135/hr. 1.5x over 40 hours. 20+ years. NYC. Meaningless awards, but I’ve sold screenplays.

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The screenplay is the most interesting part 👀

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2500 day rate. NYC. Anything more than 40 hrs in the week gets billed per hour. Weekends 1.5x. 8 yrs and no crazy awards. I’ve been booked solid the last 8 months and sometimes 2x or 3x - but that’s rough and I don’t do it too often because I need to sleep.

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$1400 in SF, in-house and agency. Scattered awards during 10 year career, but none in last 3 years

likeuplifting

£450day - strat director London (tons of awards both creative and effectiveness). Undercharging ?

likehelpfulfunny

Yep!

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$1750. NYC. 2 years. Zero.

funnyuplifting

Gtfo

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$1300-1500, NYC, 5 years (7 yrs content & marketing prior), no awards

likeupliftinghelpful

I got to up my day rate

$1000 day rate during the pandemic. NYC. 8 years. Normal day rate 1800/2200.

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