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IG creative directors are a sham. There’s the difference.
A true CD knows good work, big idea, great photography/videography and how to direct copy.
Influencers pop that on their bio to feel more important. Not saying they don’t have skills in executing and curating photography and some writing, but that’s for their personal brand and give themselves the title.
The people who don’t know that title is earned, don’t deserve it.
That’s what I was thinking. Thanks for your response!
Here you go OP, I got you boo boo https://www.mcsweeneys.net/articles/id-like-to-be-a-creative-director-please
I used to subscribe to the school of thought that there are no dumb questions. Then I read this.
Lighten up, Francis.
Creative director titles do exist outside of our industry and sometimes they do MORE than an advertising creative director. Woah, and a TV producer is often an writer too... so who are we to say what’s right ? Stop worrying about titles! No one really cares!
Legacy ad agencies will destroy themselves with arrogance. You’ll be left bitching about being a real creative while clients have moved on and are building billion dollar brands without you.
Not a dumb question at all, I’ve seen people who put “Creative Director” in their bio and on LinkedIn yet they still report to actual CD’s. Maybe it’s to flex, maybe they’re oblivious to what their title actually is. Who knows.
Guys, you have no idea how advertising is in some countries. Some people call themselves Creative Directors and they put logos on stock images. Magic!
Title inflation.
The CD title has definitely become a meme but it’s funny to see how many people are offended by this.
There are a lot of Creative Director roles outside of agencies filled by incredibly talented people that worked their asses off to get there too. Ya know?
That’s like a “Creative Director of Web Banners” or “Creative Director of Tweets” 😂
Instagram CD’s are not the same. They may get the same salary but without putting in the years of work.
50 shades of gray