Once you make the jump from agency to client side full-time, can you ever go back to agency life? Will a good agency actually hire you again, or are you forever ‘taken down a notch’ in their eyes?

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Not anymore IMO. Client side used to be where agency people would go to die. But now I think it’s so much more fluid. So many people want to work at brands, and brands are doing so much more work, faster and cheaper (not always better, but sometimes). Even if your book isn’t the same level when you left the agency, and you decide you want to go back, I think you can frame your leanings/value/skill set in a way that shows agencies what you offer them after spending time on the other side.

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I really hope not

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it really depends on what u make.

Depends on how long you’re out, work produced, if you collaborated with an agency while in house, industry and deliverables change fast-have to show you’re still current.

I did. Got a 30k pay bump without a promotion. In-house can keep it.

My sense is people will judge you the same way they would if you come from an agency: What was that shop’s pedigree and what’d you make while you were there?

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