One of our clients took our idea and basically sublet it to different brands without our knowledge. Technically speaking, there are no rules against this, but it still feels like an icky thing to do. Thoughts?

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Icky for sure, and if you don't have any type of IP protection for your idea you're kind of out of luck in scenarios like this

Might have to look into creating some sort of NDA to prevent this kind of scenario

It is true it feels dirty, but there is no way to patent an idea, unfortunately, but if they came up with that and it was so good that another company stole it, then they are on the right track, I wish you much success and down with the thieves.

How disgusting competition is, I firmly believe in healthy competition, if that client of yours tells his client that the idea was born in your agency, it is the best way to work because even though he now has new clients thanks to your idea, evidently cannot elaborate quality ideas.

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