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Quick tips on market sizing case questions?

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Break it down. What are the 3-4 main drivers? What are reasonable (like, within a half order of magnitude) assumptions for each? Why do you like that set of assumptions? Is the inherent bias (eg aggressive vs conservative) appropriate for the question?

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Is this like a supply/demand question, or specifically around the position of a product?

More like those random back of the napkin “how many X sold last year in the US.” Or “what’s the size of the market for X in the US?"

Use general numbers for easy calculations. 330 mil us population, average family size of 3.3, 100m households, etc etc

I’d memorize some basic stats. Eg roughly 300M Americans, 100M households...

Just keep in mind that the answer isn't nearly as important as the logic. If you're identifying the main drivers and not making any ridiculous assumptions, you should be good.

Don’t forget to add the extra 10-15% for segments your approach might have missed

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