Stop asking for bids without creative.

likeupliftingsmart
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A restaurant doesn't say "you give me $30 for a steak" and then let the customer decide whether it's a flank steak from Key Foods or a Wagyu Rib Eye

likesmartuplifting

My client for every project. Need to lock in budget before creative even kicks off. Ok $2M.

likefunnyuplifting

Also, soliciting multiple, complicated bids and treatments for a campaign that was never approved by the client in the first place (hoping to use those bids to convince the client to sign off).

like

Got three of these today two from the same person. Dickheads

like

Please submit a bid and a director's treatment in 36 hours. Don't worry I'm not going to tell you that the idea hasn't been sold through to the client and even though you were the reco and came in within my estimate it's all for nothing. Each season we were just scoping the client.

likefunny

Oh in 4 months we'll produce it in house and take your ideas

likeuplifting

Seems to be zero mentoring in this biz. At least I hope those asking were newbies.

like

PREACH

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Tattoo this on my forehead

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This is all so true and real I’m bummed to admit !

like

Literally said to account, "I'm sensing you don't want me to pull in creative? Why would you ask me to do that?" 🤦‍♀️

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🤦🏻‍♀️

like

so they are asking for you to provide the creative?

funny

I got asked for a production schedule today with no strategy. Let alone creative. Wtf.

funny

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