The AKQA name has more clout than Grey?

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Duck Phillips didn’t go work for AKQA in Mad Men.

likefunnyuplifting

Yeah he was a pretty bad dude. Hated creatives too. But the point remains.

helpful

How long before they just merge up the entire holdco into “The Shoppes at WPP” like some mid rate Jersey mall off the turnpike?

likefunny

The brand grey means slow, expensive and inefficient. AKQA has its digital era edge. It makes sense.

likesmart

Lolz

Figured they would have kept the Grey name since AKQA is mostly digital and smaller.

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I like GreyQA better. Crazy how much of Grey feels like we’re losing out on account of the name loss.

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I NV e more sad day for anyone who remembers when creative was king.

likehelpful

So does this mean people will soon have to start looking for work?

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How the hell do you pronounce AKQA anyway?? I’ve been part of WPP but have no clue... 😅

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Literally just A-K-Q-A. It’s the founder’s initials.

likehelpful

It does if you’re a holding company and your competitors have merged brand agencies and digital ones.

Yes

AKQGray?

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