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In my experience every brand is an opportunity to learn (about new industries, process, building relationships, managing teams, working with different personalities, etc). I’ve worked on everything from toilet paper to manufacturing to liquor to finance to Olympic campaigns and have produced amazing work for all. It’s all what you take from it. And as someone who has hired junior team members I’ve been more interested in stories around what they’ve accomplished with lesser known brands with smaller budgets. Doing big flashy campaigns is easier when client has money to spend. Show me what you can do when budgets and timelines are tight and you’re talking to a niche market.