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Me at work. Anyone else?

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Looking for Technical Writer West Coast
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I swear I'm not being snarky, but if I saw that I'd think it's a made up title.
What is conversion?
Seriously what is this?
Seconded. What’s conversion?
Thank you. I’ve been having the same discussion with a fellow copywriter and we don’t get it. Sounds like made up BS to us.
Hive mentality of having never heard the phrase/title and wanting it explained?
Copy goes beyond just ads. Maybe that individual specializes in direct response or something more targeted towards immediate conversions. Maybe they write copy specifically for a sales funnel. Lot of hive-mind mentality in this thread...
Get over yourself, champ
Yes please what does it mean. Why cAnt we know. What is the secret.
I suspect the person worked on a growth team or project. They likely spent a fair amount of time in a space where they were testing creative against other creative. Probably so used to being around that model that the term stuck and now they’re using it to show that they have that skill
More importantly, how many on this tread are waiting for an answer instead of taking 2 sec to google it? Smh
I googled it and I still don’t understand. Is it just like a shopper marketing thing? CTAs and whatnot?
A what now?