Tips on moving into strategy from account? I started as a community manager/social content creator. Now I’m a few months into an account/CM role, but really want to get into strategy. (Cont’d)

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Hey! I would suggest you to start producing some strategy on your own for accounts/hypothetical client you like. I was content director and I move into strategy 10 years ago using this tactic. It just made me more confident (while I was changing my resume). I won’t lie in front of a recruiter but I will make clear that I educate my self on strategy, that I’m ready to switch and be amazing!
Ps: strategy is just W-O-W

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Account just really isn’t my thing. Any advice for moving into a social strategy role in my next position?

Customize your résumé to emphasize the strategy/planning aspect of your current and past experience and apply to new roles. Look at the jobs you want and tailor your experience to match.

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