To anyone who started their own agency: what does it take? How much money did you have to invest? How did you get your first client? And do you regret it? Ive been dreaming of doing it but right now its just a very far distant dream.

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It was hard. Now I work at havas.

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You need the right partners, yeah yeah the cliche of people with the skills you don’t have. But most importantly : contacts. A lot of them. Talent is key but if you haven’t created a network of strong potential clients it will be super hard.

First client was a friend recommendation.

How much money (less than 30k) : luckily not a lot as everyone was billable and we just had to buy our computers and rent our first office.

No regrets

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NYC

I started an artist representation agency in 2007, let’s just say bad timing. Lost some money. Don’t regret a thing about it.

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Mostly ppl who can afford to support themselves financially. Independent wealth or good investors.

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It’s hard. Back-breaking hard. Be prepared to do a little bit of everything, a lot of what you’re best at, and then non-stop biz dev/networking/proposal-ing in your spare time. Of which you can expect to have both way too much and none at all, especially at the beginning.

Ditto the previous points about contacts. If this is something you think you want to try in the future, start networking your face off now. That’s way easier while you have a job. Otherwise, you’ll starve your first 12 months while you catch up on building contacts.

One upside is the hard startup costs are (relatively) low: you need a computer, your brain, and some subscriptions.

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