Trying to find a more diplomatic way to say that I'm in advertising for the fun of it. To hell with effectiveness. Also, I'm an asset to the agency, don't fire me.

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If everybody was in advertising for the fun of it, it would be a lot more effective. Fun is contagious. You think Tim and Eric sit down to write and say "man we gotta hit these KPIs or we won't reach our demographic?"

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I don’t have a more diplomatic way to say this, but i am with you

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^^^ excellent point. i believe hegarty has a line about if you as a creator enjoy it, odds are other people will too.

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Hell yes. Creativity is more fun with finish lines and new beginnings.

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Advertising sucks but it’s still a pretty good job.

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Easy guys, let’s not get into an argument about creativity. ...that’s our day job.

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I was an artist (musician). The mindset is entirely different: long term personal projects vs. short term projects. I prefer creative with deadlines.

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You need advertising for deadlines?

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Why my do you feel the need to say this at all? Just do your thing and be a good employee and when they talk about effectiveness and measurement just play games I’m on your phone like the rest of there creatives?

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Why don't you just be an artist instead?

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If it's ineffective, it's pretty much pointless from a business standpoint. And this is a business. It should be fun AND effective. But you don't have to care about effectiveness; someone else will do that for you. Especially if it's not.

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I only feel good about it when people staring at Excel sheets all day come and tell me damn man you're living you're your dream. But otherwise I feel I am still not doing something that 100% satisfies me creatively.

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