Volvo’s commercial for its SUV where they turned MO’s “Lean On” lyrics from “Blow a kiss, fire a gun” to “Blow a kiss into the sun” with a child...thoughts?

Finished The Sixth Extinction and it was a wonderful book. Any 🐠 have any book recommendations? I like non-fiction, preferably science related topics.

Sometimes I have to think about what my client might've been like as a young child or what their mom might be like so I can write a nice, sass-free email back to them.

Mexican restaurants for a date? Looking for a lunch spot.. most of the nicer ones just open for dinner! Help!

How do we feel about the Netflix show “Coming out Colton”? Worth watching?

I have the 3rd overall pick in a redraft, full PPR. Do I go with Kamara or Zeke (thinking CMC & Cook will be gone). I'm torn. I don't want Henry, I think he'll have a lighter workload than last year.

Any recommendations for vibey brunch spots in Austin for a Saturday?

Is being a realtor a maternity friendly job? I’ve been in residential sales for a year and I’m thinking of starting a family now. How did you manage to run your business and start a family at the same time? How long was your mat-leave for? Is being part of a team better than solo at this stage? Any advice would be appreciated ladies

Hello and congratulations to you all! About to be a first time father, as my wife is due in the first week of the new year ☺️

I couldn't be happier and I'm so glad this community exists for us to share all the joys related to new life. So happy for you all! 💕

Tips for helping kids stay on task during zoom? Our little class (9 kids) has been doing zoom circle times twice a week but I noticed they are really distracted. Also every meeting a kid leave...

IMPORTANT: Where is the best place to get a ramen burrito in midtown NYC??

Does anyone actually look at the caloric count on menus, drive thru signs, etc. before ordering? 35yo male foodie

Please bring back the Tea machine that was there in cafeteria.

Is anybody else watching Luis Miguel La serie???

Can I get a POV: Summer at Kirkland?

Long shot but wondering what the going salary is for Senior Producers in Toronto?

I’m a producer with six (will be 7 when my current contract is done) years experience in agency production looking to make the transition to Senior Producer and wondering what to settle for/negotiate.

How does an internal consulting / strategy role at a pharma differ from what we do from the outside in?

How will the new healthcare bill for prescription drug prices negotiation (Medicare) affect our industry in 10 year run? I’ve seen some conflicting opinions specifically how it will impact small pre commercial healthcare/biotech companies. Anything we can do about it?

Ugh another one of these ABC vs. XYZ questions... but Kellogg or Booth?

Which Salesforce partners dont work with offshore? It’d be so much easier not having to deal with time zone differences

Does anyone feel like they’re industry agnostic? Like they’ve worked in many industries and not sure where they can specialise?

Does anyone know anything about CCH Axcess Open Integration Kits?

I’m a 1styear, and there’s one other junior associate of color in my group.
The partner I work for keeps calling me her name. For ex: my name is “Sara” and her name is “Jasmine”. Names not similar, we don’t look alike - but I suppose we are about the same complexion. I can’t help but think it’s because we’re the only two black juniors. I was granting her grace because my mom accidentally calls me my sisters name and stuff, I get that it happens. But now it’s becoming a microagression. Advice?

Where have you guys gone for initial ring shopping? Do you need an appointment?

The insurance company I work for outsourced a huge majority of my work to a third party, ontellus 🤮. I am not longer able to bill for NPNP, SDT and CNOS. I received 5 separate NPNPs from ontellus that either had the incorrect case style, signature block or date. I also sent out an email today after the 5th incorrect NPNP that started with “I am honestly starting to feel like I am on the show Punk’d and waiting for Ashton Kutcher to pop into my office” continued in comments..

Topic: interviews

Is it appropriate to follow up after interviews to ask why you were not selected? And/or ask for feedback so that you can develop and improve professionally?

I've had SEVERAL interviews since February, and I keep getting rejected and it's starting to leave me feeling discouraged. I've been in my current position for just over 3 years and in the industry for around 4 years and have a bachelor's in Legal Studies. The positions I've applied to all vary in nature.

Hey everyone...
Does Walmart asks DSA for frontend roles?

Any single men want to chat? 30/f

I have lost about 30 lbs but still have a lot more to go (50+ lbs). I feel like I'm hitting a wall where I enjoy working out but struggle controlling my food (I do calorie tracking). Any tips?

Has any built/bought an at home ice plunge? If so, do you enjoy it and use it frequently? I’ve always taken cold showers off and on but I’m at the point now where I can take 10 minute showers with the coldest water my shower has. I’m thinking about buying a bunch of ice this afternoon to try it out in a tub but that’s not feasible long term.

Has anyone in this bowl made the move from PR/Exec Comms to business consulting? (Thinking the move from agency to businesses like McKinsey, Deloitte, BCG: the client side not in-house comms). Would love to know pathways, thoughts and flags!

In taking over our strat dept I’m overhauling our recruitment plan with HR, but curious to hear opinions on interview exercises for mid and senior level folks.

I’ve always had to do them in interviews, but also don’t love that they’ve usually been ‘free thinking’ and often intensive, or don’t really help you understand their thinking.

Anyone employ exercises or assignments in recruitment that can share inspiration?

Pre-pandemic: did you ever visit the set when shooting a commercial? If so, how often and what kind of agency do you work at?

Are there any strategists here whose English is not their first language?

How did you overcome the language hurdle to be sharper and persuasive in your writing?

Any recos for someone to help me@with my sad@little website (more of a writer than a designer here, ahem) thanks!

Best strategy recruiters?

What are some non-industry books that have made you a better strategist? Or even genres that you tend to favor to expand your thinking?

Index vs (audience) percentage. What are the specific situations to choose to present one over the other?

Anyone have good examples of how brands have integrated with wearables - any type of wearable (content integration, 3rd Party partnership, app extension, platform sponsorship, etc)?

Hi all,

I am a freelance strategist (mid-level), and I am looking for projects that I can support.
I can work remotely, and I appreciate any leads.
Thanks!

Niche to mainstream

Any examples of companies who deliberately focused on their smaller niche market for an extended period of time before expanding to a broader mainstream audience? Bonus points for articles that unpack what informed the decision and/or timing for when to flip the switch. Thanks in advance!

Whole Foods, Reddit, Pinterest, Etsy were the first that came to mind but haven't found the right research yet

Question for directors / heads of department/business units:......

If I take a more senior role at a no-name regional place (at a known, big agency now) is that going to be a barrier to move to a more reputable place down the road?

Planning to become an Amazon seller here in UK, any suggestions/tips to keep in mind?

Am I behind if I’ve been in strategy for 7 years doing different types of strategy and am still a senior strategist? Not looking to just chase titles, just trying to figure out if I’m lagging or not.

Trying to think of media properties and initiatives to illustrate the brand archetypes of Magician, Outlaw, and Sage (beyond the typically cited CPG brands). For example, Vice media could be seen as Outlaw, Mayo Clinic as Sage... other suggestions?

I find Recruiting for Strategy much harder than for other departments. Strategists, any tips to connect better via email outreach? What do you want to know or hear that would make you intrigued?

If I start my career client/brand side, will I ever be able to transition back into an agency position?
I’ve heard stories of people starting at an agency and then going client side and being pigeonholed. Would that happen if I start out as a junior strategist client side?

Any recommendations for novels or memoirs? Feeling uninspired and looking for something to read that’s unrelated to strategy and advertising

Hi! Does anyone know top notch agency recruiters in the UK or Europe? Thanks!