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Let me be the first writer to welcome our robot overlords

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Oh dang. I just posted this same article... 5 hours too late. Sorry for the redundancy. If I were AI I would have known not to

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Writing digital ads? Shoot, the machines can have it. I hate writing PPC ads.

Alex Vraskides, CEO of the AI company, is full of shit when he says we can't give a reason why we chose the words we chose.

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“One digital ad written by humans read, “Access cash from the equity in your home.” However, Persado’s version, “It’s true—You can unlock cash from the equity in your home,” performed better with customers.”

Yeah no shit Persado’s version performed better, their human copywriter sounds like a robot.

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👏👏👏 yes. exactly.

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I saw a presentation about this a few years ago at SXSW; I thought it then and I think it now: any “creative” job a machine can be taught to do? Let them do it.

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Social copy is where it starts, but I bet the larger goal for this technology is scripts, campaigns, big ideas, etc. I mean, right? Creating a full-service AI creative team seems like the end goal.

If any of you think I’m overreacting please let me know because I’d love a reason to feel wrong about this.

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Skynet says to trust your robot overlords.

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Makes you wonder whether or not this is a good time to be a writer.

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Related Posts

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How much a pay cut if a second year associates switch to private equity?

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Harrison and Star winning Lurzer Archive ranked number 1 AD Agency in the US... uhm

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I'm looking into getting a good blender. These Target/Best Buy blenders I've tried so far are not working for me.

Will be mainly used for fine blending of spices and occasional smoothies.

Recommendations welcomed. Budget under $300 preferably.

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Making the move to SF from FL. Any tips for the cross country moving? Anything you wish someone had told you beforehand?

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Hilton just extended 2020 status for another 24 months. Has marriott done the same yet? Let’s hope the same for airlines.

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Job Security wise how is Accenture doing? I have heard job security is a big question in Accenture. I am about to join Accenture in just 1 week, any heads-up will really help! Thanks!

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Hi. I'm currently interviewing for a company that heavy on meetings& calendar management. . I currently manage 3 calendars but it's not meetings everyday. Any tips or trainings to help with calendar management?

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Hi Fishes,

What should be the ideal salary for 4-5 years of experience considering techs stack .Net, angular, mssql..?

Please advise. IBM EPAM Systems EY Concentrix Catalyst Neudesic LLC Societe Generale Globant


TIA

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ELA teachers: when you do read alouds, do you read a whole chapter to the class each day, or do you just read for a set number of minutes?- I.e: 10 minutes a day. (Please factor in books like Harry Potter that have pretty lengthy chapters)

What’s a good job to get with a B.S in kinesiology degree ?

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Does KPMG require their returning interns to have a gpa above 3.3? I have interned with them last summer and I’m interning for them this summer as well. However, when I get my return offer, do I have to have a 3.3? I’m currently at a 3.2 gpa and I’m so worried.KPMG

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Hi everyone, my firm (V100) is hiring a midlevel L&E associate for its SF office. Pay is market and billable hours requirement 2000. Please dm me if you’re interested.

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Anyone move from Big4 to Big Law? What has your experience been like? How easy/difficult was the move?

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Don’t come back! Do mbb

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Hii guys..

Who else is joining on 8th August in
SAP Labs gurgaon??
Let's meet..✌🏻🤘🏻

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Hello! I have a Google Administrative Business Partner Interview next week. Is anyone willing to share some info/tips on what kind of behavioral and hypothetical questions they may ask?

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Happy to join. Although our degrees and credentials come on white paper, there is a culture we bring to the schools as people of color...WE PAY THE PRICE!!!

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What PR shops do we think are doing the most interesting creative nowadays?

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Help each other with skill endorsement? DM

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Additional Posts in Copywriters

Can anyone recommend a good portfolio school/portfolio building program? I’m looking to pivot from production to creative and need to start working on a portfolio. I’d love not to spend a fortune on tuition, but as I’m just researching for now I am open to all suggestions regardless of cost. Thank you!

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Stg if I hear one more person say “high level”….

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Senior copywriters: what’s your salary and tenure?

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Looked into some of these transcribe/writer, sites/services. All I can think of is the movie HER.

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‘‘Tis the season for “‘Tis the season...” headlines. (I’ve seen 2 so far this week.)

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FCB, DAVID Miami, or Arts&Letters?

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Who are the funniest copywriters of all time?

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Freelance London vs. NYC rate. Does it compare at all? I have dual citizenship and currently work in NY

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To the people writing SEO copy, DM copy, performance banners, content copy and all that stuff: are you afraid that your job will be replaced by AI’s like ChatGPT? It seems like these AI’s will be very fit to write this kind of copy in the near future. The conceptual copywriters seem to be a bit safer on that part.

Wyt?

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Portfolio question: I want to update my book, which is on a 7 year old site and feels old design wise. The newer layouts are so design-rich they require bigger file sizes, but for a lot of my book pieces I have files that are small by today’s standards and look terrible in the new layouts. Any way to solve for this? Just stick with my old layouts? Am I overthinking, since I’m a writer and not a designer anyway?

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Any of you guys use final draft or fade in for ad scripts?

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How do you say “buy this product” in a headline without saying “buy this product”?

Sincerely,
A Junior Copywriter with a shitty brief and an even shittier turnover time 😭😭🥹

Is there an art director Bowl?

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My creative partner is great but she doesn’t handle work pressure well and her energy gets draining to have to wrangle in whilst I’m also trying to get work done and not lose my head in the process. Any advice on how to sensitively tell her to get a fucking grip? I know anxiety and stress are real but dealing with hers is making mine worse lol

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Least favorite words clients won’t ever let go of....

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Recruiters 5 years ago: We need more pharma CWs!
Also recruiters 5 years ago: No pharma experience? Ignore!

Recruiters today:We need more pharma CWs!
Also recruiters today:No HCP experience? Ignore!🤷‍♂️

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If your partner could support you, and you didn't like your job, would you take like a year off to try and write a book or focus more on a passion project? 🤔

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What’s a good way to negotiate salary in a small city where there aren’t many copywriters and no entries on Glassdoor? Can I ask the recruiter, “What’s the budget for this?” Don’t want to lowball...

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What is a good amount of days for annual leave on a contract?

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Is it normal for a recruiter to ask for your date of birth (Month and Year) and the last four of your social? 👀 🚩🚩🚩🚩🚩

The recruiter says the client (Pharma) is asking for this. 🤔 What say you?

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