What age do creatives on average gets 'pushed out' of the industry? A lot of my collegues are starting to move tech/client side because of that fear of ageism and instability.

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I think most creatives are freelancing by 50. My guess is a lot of CCOs/ECDs are too insecure to hire people full time who are older than they are.

I hope that with so many people working from home, ageism will become less of a thing, at least for freelancers. Agencies will just hire reliable people who can get the work done effectively and efficiently and be less worried about who looks cool walking around the office.

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It depends completely on the individual. if you keep yourself current and consistently do great work, you shouldn’t have to worry about being pushed out.

also, alot of the younger crop of creatives don’t have to the same drive as prior generations.

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I’m making a plan to get out by 40, if you think creatives don’t have a long shelf life in this industry you should try being in production or worse project management.

Depends on whether you’re a man or a woman. As a woman I’m not counting on much past 45 except becoming some sort of “freelance consultant” and hoping my spouse does well.

I'm 44 and still killin it. All depends on the mindset and the work. You have to evolve and learn to stay relevant.

Over 40, creatives seem to be either a CD+ or a freelancer.

And while agism exists, I think there’s also an element of burnout.

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