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What are appropriate hourly and daily rates, per position (AD, CD) for a freelancer?

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Never go below $100/hr always go after W9 never do hourly. At the very least do a day rate with defined times (nothing past 6pm, no holidays, weekends).

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Only do an hourly rate if it’s a super simple project, and overestimate the hours to cover yourself in your estimate. For example, I had a recent gig where all I needed to do was review and revise/advise on social copy for a few company announcements. I knew that wouldn’t take long, and it was my first official project with this client, so I did hourly. I’m now about to do a second project with them that’s on a monthly retainer.

very broad question: as someone else once famously responded here in fishbowl, "that's like asking 'how much is food?'" :) what's your years of experience....level/quality of portfolio, city/location?...size./budget of agency or brand you might be freelancing for (e.g. start-ups typically have less $ in FL budget than big network shops)...etc...?

My assumption was that a freelancer has a go-to rate, no? Based on your response sounds like I was wrong and that rates fluctuate between clients and location. Good to know thx As for me, I’m NY-based with 16 years experience in the design industry, 8 years as AD

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