What book changed the way you look at marketing?

like
Posting as :
works at
You are currently posting as works at

Two, actually.

Hey whipple squeeze this

And

Where the suckers moon

like

Oooh adding these to my list. Thank you for the suggestion.

Ogilvy on Advertising!

I haven't heard of this one. I am going to add it to my list.

Blink by Gladwell. Though it's pretty basic, it was my first real foray into marketing years ago, and it has stuck with me.

Wow. I read this many moons ago. I had forgotten about it but it is a good one!

Oh sorry– changed the way I look at Mktg huh, Buy-ology by Martin Lindstrom

I need to add this one to my list!

Related Posts

Which course should I follow? TTP or e-gmat?
I took diagnostic test - Q45 and v25. Which one is better course?

likesmart

I hate standardized testing :(

like

How much did you guys pay for an admissions counselor? Was it worth it?

like

Enrolled in Stern for a few weeks.
The number of the alumni and current students that go to top consulting firms FT& summer intern are countless even for a small class size.
Stern is way more than a finance school. Given its location, do you want to spend your 2 years in a rural area or heart of Manhattan? Location is almost everything for business school. (I have a friend in Cornell that frequently travels about 5 hours to NYC for events.)

like

Wordle 512 5/6

⬜⬜🟩⬜🟩
⬜⬜🟩⬜🟩
⬜⬜🟨⬜⬜
⬜⬜⬜🟩⬜
🟩🟩🟩🟩🟩

likesmart

Any special education teachers in the San Diego area who would be willing to chat about their district? I’m an elementary sped teacher. I’ve primarily taught students with autism, intellectual disabilities, and students with emotional needs. I’m applying in the area for the next school year, and would love to hear other teachers thoughts. Thank you!

like

Subletting a sunny 2BR apartment in Cambridge for $2500/month ($200 off our current rent) for a 2/1 start. Let me know if you’re interested or know someone who might be!

How is job security at S&P Global Market Intelligence Ahmedabad location for financial modeling ?

If you enter Canada you need to self isolate for 14 days. However is there e a restriction if you plan to leave the same day as you enter ?

like
like

Favorite men’s dress shirt brands? Looking for upgrades from JCrew/BrooksBros/Tyrwhitt - something that also does business casual too

Has anyone had luck with increasing sperm count? My husband’s SA test results aren’t ideal (good morphology and motility but 10 million sperm count). He’s not overweight, not a smoker, drinks only occasionally (way less in quarantine, maybe once a month, and cut coffee down to two cups a day. He’s on proxeed now and vitamins recommended by our fertility doctor, but the doctor has been heavily recommending IUI or IVF and I’m not sure if we’re wasting our time trying to improve his count. Cont.

like

Can someone please refer me in ntt data

Recs for a stylish men’s backpack? Husband is in grad school and I want to upgrade his backpack to something sleeker but still practical/durable. He usually carries a laptop, charger, and a large textbook plus some notebooks, and small snacks.

like

What is one of your mobile apps that saves you time, simplifies your life, or hopefully brings you a little joy. I will share a few for me:
IMDB, TD Ameritrade, OpenTable, Ring, AlarmClockforMe.

like

Has anyone ever held two sales roles at two different companies at the same time? My main role is remote and I think I can take on another remote role, what are the odds the companies would find out about each other?

like

Criminal Defense and Personal Injury law firm in Los Angeles, CA. 213. 634.2875

like

Do BCG peeps usually use a separate work phone? Starting soon and trying to figure out whats the norm and anything to be aware of before deciding

like

MBB must be digging deep for talent… just got a message from a BCG recruiter

like

How good is joining a Salesforce support project at Salesforce company with an exp of 3 years* and 3 certifications

like

Additional Posts in Minorities in Marketing

Has anyone explored branded content in podcasting? Meaning is audio an area of growth and in need of folks who are audio fluent (along w video)?

Accurate depiction of me in the office ☝🏿

like

Hey fam. New fish to this bowl. I’m really trying to get involved with AdColor. Any members? Is it PR hype?

like

Hats off to the social backlash on that “Bodega” startup.

like

Writing a book folks that I hope to complete by end of summer. Would you share your best “working while black, Brown, Asian or LGTBQ” in advertising? Thanks!

like

Welcome lol 😂

like

Have been getting hit up by places about great jobs I’m excited about, but they happen to be at places with known diversity problems. I can’t shake that feeling that they’re talking to me because I’m a POC and they need to diversify, not necessarily because of my experience and skill set. Anyone have advice of how to fight that feeling? Other advice?

like

Anyone going to the Women's March Saturday? We have a group of like 15 people, but none of the men in our office (other than myself) have even showed any interest.

like

Anyone looking to grab a freelance Art Director after Thanksgiving? I’m avail, DM me.

like

Anyone good marketing books recommendations or online certifications?

like

Having a really lonely Christmas this year. My parents live in Ghana and pretty much refuse to come to the US and I can't afford to go back for the holidays this year (I usually go at Christmas and in the summertime). Any other diaspora kids in here or people whose parents don't celebrate? How to make the best out of being alone over the holidays?

like

Any tips on finding a job/agency as creative in Europe that’s not overtly hostile to black creatives? I’m leaning London or Amsterdam....

like
like

Has anyone heard of Useful School? It's a pay what you can class model for POC creatives. They just launched but they need to get the word out. If you have influence with your agency, try to get them to support it. Folks need this. (I'm not involved with them. Just a sponsor)

like

Someone once said on a call I should go to the pitch because I was the token brown female.

Bitch got called out and said it was a joke.

🖕🏼

like

What would be some other next steps as some1 who works in ad ops (as a manager). I know I can move up 2 being an Associate Director but I hear growth overall in the field is limited.

Suggestions?

Looking for an Art Director (Jr to Senior considered) that's looking for some part-time hours to work periodically on a new startup you can feel good about working for! Right now developing a launch campaign, tons of collaboration and leadership opportunity.
DM me interest and rates. Thanks!

like

Anyone watching Dear White People on Netflix? It's got its funny moments.

like

MPMS Alum looking for a Senior AE or possibly Supervisor role in Dallas. Anyone have any leads?

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal