{ "media_type": "text", "post_content": "What do people who aren't in these \"digital\" practices think of their colleagues that are in digital?", "post_id": "588a6a956a758d0010ee199f", "reply_count": 11, "vote_count": 1, "bowl_id": "552d1d24dc1c586b09d2d051", "bowl_name": "Consulting", "feed_type": "crowd" }
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What do people who aren't in these "digital" practices think of their colleagues that are in digital?

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I have no idea what you do.

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Black PP slides.

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Ask them after a studio tour OP

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Depends which part of digital. There are those that do very cool things regarding strategy and new products, etc. There are others that are classified as digital, but they're doing generic tech consulting. In general, many are way too full of themselves.

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Accenture Digital makes some damn sexy slides

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Legit don't know anyone in digital.

I've been working with a McKinsey digital team that doesn't have any industry expertise and don't look very good in front of the client. To me, they're just technology people.

They're McKinsey Digital - of course they look like crap

Very impressed by our BXT group (Biz, user eXperience, Tech).

Unique subculture, definitely! I love them!

https://www.youtube.com/watch?v=KuTSAeFhdZU

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