What has been your experience with your FB reps? Are you being asked how much do you invest in other partners? How much info do you share about your campaign set up/targeting? I feel like they just keep asking me for info I don’t feeI I should share with them.

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FB are a pain in the butt to work with. Twitter and Snapchat are both great.

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My experience has been them mixing up my account with others', giving me vast amounts of information on others' accounts and clients, and then disappearing for months when they realize what they've done. I only hear from them again when a new rep is assigned.

It will vary rep to rep like anywhere.

Your best bet is to actively network across FBs employees and try get to folks who work in the GCC team (that’s where the best reps actually are)

I used to have reps focused on a specific vertical and I really liked them. They were knowledgeable, had great ideas for testing, knew the accounts super in-depth, and were able to tell us what was coming down the pipeline and get us into some early beta testing. That said, every single generic FB partner rep I've worked with that doesn't specialize has been a waste of time. They never know the specific account, recommend things to clients that don't work or have already been tested (making my job harder to explain why the client should listen to me instead of FB), and it seems like none of them have actual media buying experience so most in-depth questions go straight over their heads. Needless to say, I don't use them unless absolutely necessary.

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