What is the difference between Product manager and Product Marketing Manager? How easy to switch between?

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Totally different. One owns a product (development, features, eng side), one owns the marketing side (running campaigns for example). PMs make a lot more than PMMs

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i’m guessing product marketing is looking on the sales side of the customer experience: how/where/when to market the product, how competitors are marketing substitute products, how to increase customer demand and engagement. versus product management is focusing on the build of the product, how to improve it, where to add features to make it more efficient, innovative etc

Switching PMM to PM is probably very very very hard. The other way perhaps less hard, but why? :-)

PM = build product, PMM = GTM

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