What should salary range be for a first time SVP at a mid/ large PR agency?

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200+ (likely 225+ depending on agency) but they’ll try to lowball you if you’re a woman or a POC so aim high

likefunny

VP has good advice here because that’s a sweet spot. Easy to get approval in that range of negotiation.

What market? If NYC for first-time SVP, I’d say around $190-210K

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Chicago shouldn’t be different. If it’s a certain IPG agency HQed in Chicago, they do have a reputation for underpaying. They’ll lowball you on the offer

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What do you get as an SVP?

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