What’s a reasonable increase of $ at the promotion from Jr.AD to AD, if you’re really good?

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Oh you’re talking the really good super special art director genius raise? I think the holding companies cap that one at bout 8%

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Why the sarcasm. It’s just a question calm down . Assuming their evaluations have consistently been “exceed expectations” if you wanna get “technical”.

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In my experience, the only way to get a significant bump is to leave or get an offer elsewhere. Depending what market you’re in, you could probably get $20k or slightly more pretty easily.

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Went from 55K as a junior to 63K as a mid in LA. The real $$$$ comes when you move to another agency

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I went from 50k to 85k with 1.5 years exp in San Fran. Made 5 commercials and an activation with a couple international shoots. Hope that helps.

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No first game expected in the time, but I've received promation increases at 10-12%, while working for WPP and Publicis.

helpful

Thank you

Just went from jr at 60 to mid at 80k in NYC, but both agencies are known “hot shops” so perhaps I could have settled for more elsewhere.

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Doesn’t matter how good you are, you want a big raise? Jump ship!

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tbh, in this market, it’d be a win to get any sort of raise when getting promoted from jr ad to ad.

i went from 45 to 65 just jumping shops on the east coast, still as a junior. then 65 to 85 going to mid-level in SF. you’re never gonna get a meaningful raise until you jump ship

10-15% of your salary for a promo with title bump is fairly standard. 🤷‍♀️

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