What’s a senior’s role on a project? Would think seniors also do work and not just review before a CD review / add their input... right?

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Never had a senior creative review my work before. When I’ve been on projects with two creative teams and one team is senior, both teams function the same. Both are making work. One team is just getting paid more, and perhaps the expectations are a little higher for them.

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This. Sometimes seniors are assigned to mentor juniors. Not make decisions on the work, but perhaps assist. Depends on the agency. Generally, senior is a title that bestows a salary boost for experience/ performance.

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Yes, we also do work and we do not review the work before the CD. Usually that’s the ACD or the CD if there’s a GCD.

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Senior creatives are the primaries on the project and should be the ones to deliver. Depending on scope, they may manage the junior team in some portions of the work but that sort of assigned tasks is doled out by CDs, not the senior creatives.

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