What’s the a good hourly rate for ecom consulting? I have an offer at a large consulting agency to join their CRO department and was told the next step is to negotiate my hourly rate. I asked for the ballpark and they said around $100, but wanted to get a better idea.

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Good way to start off is with your current W2 hourly rate x1.5 or x2, which will give you a margin of profit after taxes/deductions given it’d be a 1099. The multiplier is based on how much you value your free time since it sounds like being an agency you’re likely to go overtime (and why they’ll pay you hourly and not a fixed salary). You are your own benchmark. The more value you see in what you give your client, the higher you can increase your multiplier over time.

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By the way… you can always charge less per hour, and charge per project, and bump the actual number of hours, for example charge 8 hours (a day’s work) when you know it’ll take you 4-5 hours of focus. Nothing to do with ethics here, just the art of negotiation. I do that also sometimes and say “calls aren’t charged, only hours of execution” but really bake them into the hours of execution that way. 🤷‍♂️

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What type of employment? 1099 or W2?

1099

What’s expected in your service rendering? And what’s your expertise level? Ecommerce consulting can vary based on the company’s budget, and the point in which their desire can and will be covered by your knowledge, and how long it will take. Make sure you deeply understand their goal, that you have it technically covered, and then negotiate. The size and intricacies of the project will help understanding the value of your time. $100 seems low, but there are too many unknown factors here that should influence your hourly rate. Also, when you ask for a ballpark, know that you are getting lowballed too, 99% of the time.

The company id be working for is an agency, I’d be within their CRO department working with ecom clients and developing a strategy, testing and action plan to improve CR for different clients of theirs. I have 6 YOE as an in-house marketing/ecom manager but have never worked as a consultant before. The rate I choose is what the company would pay to me, not what they would charge the client

Whatever your company is I want to apply!

What’s your YOE?

6!

$150/hr minimum

Currently charge 200/hr + so agree with others

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