What’s the London ad industry like? Considering a move but read that clients and a bit conservative and revenues seem small. Worth considering a move there?

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Arguably still the best creative market on the planet. The business is still considered a profession, and you don’t have to communicate to the lowest common consumer denominator. One guys opinion for what it’s worth.

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Plenty of smart work in this market too, CEO. Look at Droga’s work for the New York Times for a recent example.

If you watch mainstream TV in England the general standard is awful, just like here in the US. It’s far from the high-craft award-winning ‘90s spots you mentioned there.

And there is definitely a class system and uneducated base over there too. Many of whom voted Brexit and likely don’t enjoy “intelligent” advertising.

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Smaller market, much worse pay. Definitely worth doing for a life experience though.

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Is it really about the money? Seriously?

London adland is more intellectual, the quality of work is higher, and it’s a lot of fun. British audiences expect advertising to charm them not shout at them. Your salary will be lower but the cost of living is lower than NYC. Property taxes, phone and internet are much cheaper, healthcare is free. Downside is that there’s less money in the industry, it can be parochial, there’s less of the can-do culture of American agencies, and Brexit is casting a cloud over the industry. Still
worth doing for the experience.

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Think about the life and career opportunity, the money will follow. If it’s about money go to Dubai.

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Plus; London. 🔥

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Brit here, now in NYC. I’ve got progressively worse in the years I’ve worked here. Thank god for that London experience.

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My brain. My ability to interrogate briefs. My imaginative problem solving powers. I think it’s from years of having to agree that black is also white, that up can simultaneously be down and that life is overwhelmingly positive. These are all things that clients see as unassailable truths, and the whole fear of being fired thing makes it hard to argue too much. I look for other ways to exercise my brain and my imagination, but at work, thinking deeply often gets me nowhere. It’s death by a thousand cuts, I suppose. Wow. Now I’m depressed!

I made £70k (7 years ago) and lived in a beautiful 1 bedroom in Notting Hill. Hardly slumming it.

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Great market. Far better advertising than the US. Great agency culture. Do you have a British passport? Or parent that is British to get you one. aN EU passport is t going to help you after Brexit. If you are legal to work definitely give it a go. If not find anyone who will sponsor your visa and jump in. Just remember you will be paid a lot less than the U.S. and it is a lot more expensive than NYC.

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An Irish passport is still as good as a British one to work in the UK (the only EU country which this is true). So tap those old Irish ancestors of you have them.

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Yeah so I’m in nyc and make a decent salary (100k+ bonus) - but looked up what salary would be post income tax and worried I couldn’t even find a decent studio / 1 bedroom to live in where I could commute to the city...

Good CDs with some awards get £100K+. It will easily get you a good 1 bedroom not too far from work.

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