Why are good spec commercials so much more highly regarded then good spec print campaigns?

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Someone please give this person a job already

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-they’re harder to write
-production is a valuable skill
-if you took the time to make one (and it’s good) it shows you’re dedicated to this advertising thing
-you’re going to do far more commercials than print ads at an agency
-they’re more fun to look at in a book
-you’re talking about byu books. everything in their books are better than yours

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Are they?
Says who?

But maybe cuz a commercial is so so so much harder to make than a print ad?

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I mean a lot of BYU students do it and get into great shops.

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In big agency world ideas tend to start with commercials and prints tend to be derivatives. Having spec commercials that are good naturally shows the potential and makes it easier to hire.

I’m shocked nobody is stating the obvious here. Agencies overwork their staff, so on-the-job mentorship is mostly dead. As a result, a junior with produced spec TVCs is going to seem more ready than someone who has no TV experience.

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Stocks to watch today!

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Sometimes I feel like I don’t spend enough time with my daughter, like enough real quality time...anyone else ever feel that way?

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We have some older neighbors (60s) that moved in next door a few months ago. Whenever we watch TV after 9pm, they bang on the walls. We’re listening to it at a volume where we can hardly hear and already moved the speaker away from the shared wall. We’ve asked them when we’ve seen them in the hall to just knock on our door if we’re too loud and they said they didn’t hear us. When do we talk to our building management? Hate feeling like I can’t even relax with TV in own home 😔

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How would you charge to set up a couple of social ads? Hourly? By ad? A percentage of ad spend? Set up fee then a percentage of ad spend?

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Just curious, have you guys been attending virtual meetings with the camera on or off? And do you do your makeup routine every day?

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Hello guys as part of tcs bcg process it is mentioned that Resignation acceptance letter from current employer is required. Is this document needs to be submited during joing or it is needed to be uploaded during BCG initiation process?? Because you will not have that letter untill your employer finally releases you correct?

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I need to know if this makes sense…
HR generalist keeps a “DO NOT DISTURB” sign on his office door. 7 days a week for the past 4 months. Is this crazy or am I?

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Trying to get into habit of reading. Have never read any books and would love some recommendations
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Post Photo
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Additional Posts in Creatives

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Also might just need friends.

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Do you *need* a partner?

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Job Description: Sr. Copywriter, 5-8 years of experience
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Recruiter: "We're actually looking for an ACD level person to fill this role."
🙄

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Me: I’m making a commercial

My mom: an actual commercial or is it just going on Facebook?

Damn mom, chill

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Have you got any tips for comping? Like a website that has PNG cutouts of different people and poses?

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I’m a much better writer than I am concept-er. I think I come up with plenty of cool campaign ideas, but in terms of activations, I definitely have a lot to learn.

How can I get better?

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