Why do firms call their entry level positions “Senior Associate” rather than “Associate”? Is this to recruit better talent without making people feel like their stepping down a level if there coming from positions like Audit Seniors?

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associates exist, directly from school, in some of the bigger offices, so I wouldn’t really call seniors entry level.

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The firms with senior associates at the bottom usually don’t hire those people out of undergrad. So by definition it’s not entry level

This^ - I just recently swapped from senior associate in consulting to Sr associate in TAS and the firm indicated that yes, the SR is the lowest, but they don’t hire out of college

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