Why do I need to subscribe to see the Cannes winners? I have a login for Lovethework.com but every time I want to see more about the campaign, it tells me to Learn More

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likeupliftinghelpful

dang, I started doing this for ad trade magazines a while back and Google searched the entire cannes list of this year. Now I wish I hadn't haha

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Imagine if other industries made up their own awards and handed them out to themselves Best open heart surgery Cannes Most efficient taxi route Cannes Best gas fitting Cannes titanium

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Surgeons and trades workers have awards. Not sure about taxi drivers but nearly every professional industry has awards.

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But damn the lion trophy does look cool doesn’t it?

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I used one of my as a doorstop for years. They’re decently heavy but have a tendency to slide a bit on slicker surfaces.

Because Cannes didn’t make enough on the submissions fees, obviously.

Its almost like they want to make money off the small but affluent niche of people worldwide who care about these awards, and maybe sell their information to “partners” for even more money.

“Pay more”

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