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I feel like most grocery stores label this as international and not ethnic. I think this articles is just to cause debate. I'd like to see how many stores use "ethnic" vs "international"
This has definitely changed over time. It was ethnic when I was a kid (90s).
Because food isn't ethnic. Ethnic is literally group of people with the same ethnicity. So American food is also ethnic food. They should say Asian food, Mexican food, African food etc.
Like if you want to be strict, pasta is ethnic food too. Enthicity being Italian. So many other examples. Yet you wouldn't never find food like that in ethnic isle. Its basically a weird term to use in relation to food
Visual Storyteller
I think it is because it puts anything not American food items or European into a box "ethnic". I prefer international if you need a catch all phrase.
Grocery store that have "ethnic" aisle do not put British food items in the ethnic aisle. So my question is why?!
Bowl Leader
I’ve seen British food in the ethnic aisle. We frequent this area since my hubby is from the UK. Teas, cookies, baked beans, candy are together. If it’s in with the regular items it would be a lot harder to find. Also a lot harder to sell and market because nobody knows the brand and it is expensive since it is imported.
Putting it in the international or ethnic aisle markets it as a specialty item which accounts for its high price.
Because it’s treated as other.For example, something tomato based in the “ethnic” aisle should just be with the other packaged, tomato based food
I think this makes sense. It can take a lot longer to find “ethnic” groceries that are sequestered in a random area rather than in their regular categories.
Wow I never thought about this before (and personally am not offended), but it is a very good point! They basically decided to put anything “Not-White” into an “Other” category.
I would have less issue if you saw actual international foods there (Spanish/French/German), but in my experience it’s pretty much exclusively reserved for Asian/Latino. Which is like calling out those races as “not normal”.
My Whole Foods has Asian, Mexican, Indian and Jewish (think matzoh balls and gefilte fish) in the international aisle. Italian sauces go in the pasta aisle. A sure sign Italians have made it in America.
I can get a sense of how my broader community is developing by what gets included and expanded in that aisle. There used to be very little shelf space for anything other than Mexican & Italian food ingredients, but now there is more space for Vietnamese, Thai, Kosher, Japanese, & Indian. At some point, they will need more space!
I’m weirded out by the labeling of the aisle when it says “ethnic food”. My store labels it “international & specialty ingredients” or something like that.
Yeah, I don’t even care about the political correctness thing…international foods just had a better ring to it.
Visual Storyteller
Others have covered what I would have said, but one other question: if the word ‘ethic’ was substituted for ‘exotic’ like in your earlier post, how would you feel about it?
Bowl Leader
True
The article actually explains why. Instead of having an isle dedicated to each
Ethic group, you have one catch all place.
And I’m willing to bet the relevant ethnicities are happy to have this instead of trying to find fish sauce or Adobe in some unrelated isle
Why can’t fish sauce just be where the rest of the sauces are? Near the Worcestershire sauce (which notably is never in the ethnic aisle)
It invokes some “other” feelings in me as a non white person. But in the way that my generation probably doesn’t care but perhaps the next would and that can be their fight if they want.
I’m a millennial.
This is why I just shop at “ethnic” supermarkets.
It’s just another culture war clickbait. No one really cares and if it’s that offensive just change it to international.
Like if I think about it too hard, yes I do object to what I buy to cook being called ethnic as if anything other than Wonderbread isn’t really ethnic anyway. It’s a bit like Oriental I guess, words fall out of fashion?
To be clear, I don’t care if you call a rug or food Oriental, just don’t call a human being oriental