Why stay in advertising? Left 7 years ago, from AD to software UX/UI. It seems to have impossibly gotten worse: deadlines, pay, layoffs, etc... I’m getting paid way more, less hours. So, why stay?

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I quite like doing work that everyone sees and maybe even changes culture.

likefunnyuplifting

Yup. But I had to work hard to get here.

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Ad Creatives now believe their own lies too often. That their big ideas are revolutionary. That winning a Lion makes them a genius. That few humans can do what they can do. That they are exceptionally talented. If they left the industry they would have to face that these are lies perpetuated by an industry that celebrates lying as an art form. Outside of the industry most ad CDs are nothing special and certainly not untouchable geniuses who are allowed to waste client budgets and abuse coworkers. The end of this outdated “lone genius” hubris can’t come soon enough. Its also entertaining to watch them try to survive outside of the industry on big ideas. Especially if they thought learning to design and make digital things was below them.

likeupliftingsmart

EP1, you have a gigantic chip on your shoulder. We get it. Chill out.

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Also why are you posting here? Miss us? 😘

likehelpfulfunny

Trying to rescue you

likefunnyuplifting

I actually love my job? I couldnt think of anything worse than spending my life doing UX

likefunny

I like being an art director. I don’t want to be a designer. So I stick with advertising.

likesmart

Honestly, I do like the job and I do think it can create impact. You don’t need people to start a riot to provoke change. Maybe is enough with having 100 people sending an SMS in 2019 to donate money. Maybe it’s something bigger, maybe smaller. And getting a salary out of having ideas? Out of making people smile, laugh, think? For me that’s an amazing job.
And honestly, if you don’t like it, you should leave it. The main problem of this industry is that it’s filled with people that don’t like it, don’t trust it and don’t believe in it. Thus, the work is worst. And it creates the unhealthy environment that I see every time I open this app.

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100

Cont. When I left everyone was miserable. No one like their jobs. Looking back, the ad World was so insular and petty. Personally, I’d run screaming the other way if an agency wanted to hire me.

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Sure

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It feels like the roles are merging now. Designers are expected to be “big thinkers” and ADs are expected to have a strong technical skill set. I think that’s why the role “creative designer “ is around now.

likeuplifting

Some of the best people I’ve worked with have the both skills: designer and art director. They’re closely tied together. The worst campaign from our agency was done by a solely art director who constantly brags.

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How did you make that transition? I always thought I’d have to go to school to switch

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I worked as an interactive art director and managed to work on enough very intensive ecommerce sites and such doing their UX that I had a good enough portfolio that I tailored toward UX/UI. Just pivoted a bit.

I guess I lucked out. Making $140,000k a year for 40 hour weeks plus I get to work from home half the time.

likeuplifting

I worked brand side and didn’t enjoy it. Quickly left and feel much more fulfilled in my agency role. Days crawled by in monotony, the company was scared of making any major decision, and work was stagnant. And I still had calls at 7 in the morning and 10 at night. The difference was now I could take them from home and come in late/leave early... how exciting!

Advertising isn’t for everyone and brand side isn’t for everyone. Many people enjoy the challenge of the ad industry. After many years of dreaming about going brand side, I’ve realized I’m more fit for advertising.

likeupliftingsmart

Planning my escape now ....

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I just recently got out and it’s amazing . Work life balance is a real thing .

likeuplifting

What did you switch to?

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I've been trying to get out for years!

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What’s keeping you, out of curiosity ?

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