With the rise of in-house production, scrappier budgets, and quicker, social-friendly content, what’s going to happen to production companies and directors?

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Social media will turn into a 24/7 block of stop-motion animations of products, and docu-style talking heads waxing poetic about products as filmed with a lightly handheld camera and lots of lens flares. Set to an acoustic indie music soundtrack.

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They’ll become agencies

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OP you must not have read chapter 11

Nothing. Nothing will happen. The cream rises

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