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Healthcare Engagement Strategy & Connections Planning

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A place for engagement strategists, brand planners, connections and communications folks to discuss work in healthcare.
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Hi all, does anyone have a good framework they would recommend for developing HCP/physician communication strategies and defining tactics for HCP engagement (outside of pharma reps)? There is of cours… more


Any good insights on people towards the COVID-19 vaccine?

Anyone else getting an obscene number of job inquiries on LinkedIn this fall?


Can EHR be used for unbranded comms? Wanted to get a sense of it you guys are recommending and using ehr ads for unbranded or pre-launch comms.


What books or resources do you all like?


An obvious one I know... but how do you define your job? What’s the elevator pitch?


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