{ "_id": "5d0a757f66884500200aff25", "_isBlocked": false, "creationDate": "2019-06-19T17:48:47.190Z", "categories": [], "description": "Hi - Welcome to the marketing bowl! This is a creative space where marketers jump in to share & help.", "relatedCrowdIds": [ "5d0a757f66884500200aff25", "63c7b55b3b4cbc0052c7df17" ], "fishIconColor": "", "hideNumberOfUsers": true, "iconUrl": "https://dslntlv9vhjr4.cloudfront.net/crowd_images/9TCiVWkV7XClu.png", "rectangleIconUrl": "", "isLocked": false, "isCommentsEnabled": false, "isPublic": false, "handleUrl": "marketing-gn5x-5", "isVisible": true, "name": "Marketing", "networkingEnabled": false, "numberOfNetworkingUsers": 279, "numberOfUsers": 1226393, "type": 0, "shortName": "Marketing", "disablePosting": false, "joinMode": 0, "regions": [ "61891c8e2ca26eaffdf8d90f" ], "requestToJoinSettings": { "isJoinReasonRequired": false, "shouldRequestPhoto": false, "isMultipleChoiceEnabled": false, "multipleChoiceOptions": [], "multipleChoiceQuestion": "" }, "bowlTypes": [], "currentMonthPosts": 9, "suggestedIndustry": { "_id": "5d0a757f66884500200aff25", "name": "Marketing", "iconUrl": "https://dslntlv9vhjr4.cloudfront.net/crowd_images/9TCiVWkV7XClu.png" }, "noIndex": false, "lastView": "" }
Hi - Welcome to the marketing bowl! This is a creative space where marketers jump in to share & help.
Sign up to access more conversations in this bowl 🔑

Check out this new Spotify app icon! I have to imagine it’s promoting Drake’s new album, but I must admit it’s not 100% clear. If it is, I LOVE that idea, but it has to be clearer than that from the creative team.

Do you think app icons are an untapped ad space?

Post Photo
like

I love seeing random collabs like Family Guy and the Mandalorian! Family Guy has had a rich history with Star Wars so it’s cool to see them continue with this promo.

Is this worth the production costs for both parties to make small promos like this?

Post Photo
like

My company loves to talk about DEI on our social media, but our leadership team is the least diverse group of people I’ve ever seen. As a person of color in the department, I’m constantly asked to con… more

like

I was a fashion designing student — not the typical marketing path.

But fashion taught me visual storytelling, consumer psychology & trend forecasting. That's just... marketing with a different label.

I reframed my portfolio, lean… more

like

There are far too many companies with expensive, powerful marketing automation platforms like Marketo and HubSpot using them like email builder apps because of grandfathered-in middle managers without… more

like

What are we even wearing to offices in 2026? Is the blazer officially dead, or do I need to go shopping? My work identity is currently in a total crisis between athleisure and corporate drag.

like

How clever is this travel ad? World Cup tickets are so expensive they’re using it to promote travel to the actual country! I love it.

Post Photo
like

Is it just my agency, or is closing time at 5 PM actually just the start of Phase Two? I see my Slack icons stay green until 9 PM every single night, and if I log off at a normal hour, I feel an incre… more

like

This one made me smile. I’m not sure I would use it, but I think it’s a clever capsule collection. Would you use it?

Post Photo
like

Would you be okay with using Claude generated PowerPoint PDFs in your marketing campaigns? While Clause is extremely efficient with building pdf docs and slides, they all follow a uniform style even i… more

like

This AP Swatch partnership continues to get more fascinating. Apparently AP lost their trademark cases for their famous bezel meaning the market was about to be flooded with affordable dupes.

Their solution? Flood the market themselves with an affordable, fun partnership with the leading affordable watch brand. Is this a good strategy?

Post Photo
like

Has anybody else absolutely HAD IT with caption apps?? It's all free crappy captions until you hit one tiny setting that turns the export into the "pro version" then you have to go back … more

like

Swatch is at it again with maybe the most anticipated collab in watchmaking history and their marketing has been a slow drip to say the least.

Stores already have lines for the Saturday release and they haven’t even released the design! Do you like when marketing teams build anticipation like this?

Post Photo
like

I just took a job doing marketing for a company that manufactures industrial valves, and I am struggling to find the story here. I went from fashion where everything was aesthetic to a world where the… more

like

I'm reading a book that dives into the differenxe between a leader and just a manager. I realized as I’ve gotten further in my career, managers give less guidance and moreso simple check-ins.

Do y… more

like

For my Fintech or any other regulated industry folks: How are you managing the bottleneck between 'AI-speed content' and 'Legal-speed review'? My legal team is still living in 2023 whi… more

like

I’ve been running a small photography business on the weekends, and my HR department just sent out a memo about conflict of interest regarding external creative work. I’m not even working with the sam… more

like

I’ve been applying for jobs & not getting even an interview because everyone says I’m overqualified - almost 50 woman with 27 years. I’m trying to convey my experience in my resume for breadth an… more

like

🤔 Do you feel comfortable saying no or setting boundaries at work, or does that feel like something you can't or shouldn't do?

like

How are you all balancing AI and human touch? My team has started using AI to draft our weekly newsletters, and while it’s fast, the output has the emotional depth of a microwave manual. Our engagemen… more

like

I’m working for a luxury skincare brand that wants Vogue-level aesthetics but refuses to pay for professional lighting or a real photographer. They expect me to create high-fashion content using an iP… more

We went through our third departmental restructuring in 18 months, and I’ve had four different managers in that time. I don't even know what my KPIs are anymore because the goals shift every time … more

like

I just had to drop off a high-stakes client call because my kid threw up at daycare. I feel like there’s this unspoken rule in marketing that you have to be on 24/7, and having a life outside of the s… more

The job market in the UK is extremely tough right now, and I am struggling to find a senior role as a Marketing Communications Manager. My CV is well written; I still need to do some optimisation for … more

like

What a cool window display at Citi which shows the sponsorships throughout the city, including CitiField and Citibikes. Both are iconic in New York and illustrates the roots Citi has here.

Is this more effective than a normal window display with the benefits of the bank?

Post Photo
likesmart

I'm back in office now after a long stint of remote work. For the most part I really enjoy it, but my office location is becoming a distraction. My desk faces towards the coffee bar which makes my desk the de… more

like

The fastest way for a brand to look old is trying too hard to sound young.

A lot of “Gen Z marketing” feels like a corporate focus group discovered memes six months late. Not sure who’s really getting … more

like

This is a pretty nice perk for your email subscribers - Amtrak offering early access to their new line for Amtrak customers.

Would this be appealing to you?

Post Photo
like

Putting three brands on one screen is a lot imo, but the Delta/Uber partnership is really well implemented. Especially when you’re captured trying to log into WiFi on your flight, this is a prime ad spot.

Are airline partnerships getting oversaturated like this screen or do you take advantage of them?

Post Photo
like

Can you actually make it to the C-suite as a quiet behind-the-scenes marketer? I’m supposed to attend a massive industry conference next week, and the thought of working the room makes me want to fake… more

likehelpful

Would you tell your manager you're burnt out even if you know they can't do anything about it, or suck it up?

likesmart

Duo has recently been pushing its users to turn off notifications for other apps while in the app. How do you feel about apps blocking out your notifications? Is this a productive idea or a sleazy way to keep you in their app?

Post Photo
like

Can we please officially retire the term Growth Hacker and just admit it’s just digital marketing with a more aggressive personality? I just interviewed a guy who used the word leverage sixteen times … more

like

What was you favorite Star Wars Day promotion? There some good ones but Spotify’s playlist suckered me into a full day of listening to Star Wars lol.

Post Photo
like

I just saw this Collab. I actually love it, and I don’t even drink Arizona iced tea. I would 100% buy it though if it was Diet Dr Pepper. Do you have anything you’re loyal to like that? I can’t be there only one loyal to their drink brand like that.

Post Photo
likeuplifting

After three years of successful freelancing, I caved and took a stable full-time Content Manager role, and I’m already regretting the loss of my freedom. I forgot what it was like to have to request t… more

👀 Have you ever been made to feel guilty for using PTO, even when you earned it? What did you do?

I love that Spotify uses their jersey placement to promote artists’ albums. They did the same thing with Ed Sheeran last year. Is this cool or does it feel weird to have a single artist on a jersey?

Post Photo
like

For those of you who do tradeshows, do do you feel that sales takes them seriously? Do they work their scheduled booth time? I often find it challenging to get the sales reps to balance there meetings… more

like
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to join this community on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal