Marketing

Unpopular opinion: Spending thousands to run dark ads through an influencer’s Meta access page is yielding terrible conversion rates compared to two years ago. Consumers have become incredibly savvy. … more

A quick way to feel bad about your corporate job is to read customer reviews lol. How do you deal with bad customer reviews?

I just launched a new seller policy today and man it’s already rough. Of cou… more

With all the cuts happening in marketing, is your organization reasonable in what you need to produce with less people? We’ve started to outsource somethings overseas to take take the admin load off a… more

🤔 Do you actually enjoy your job, or is it just something that pays the bills?

For those of you who have done true ABM, how do you manage to get the numbers people who want to do lead scoring tie directly to ABM, as in Tier 1 gets 1:1, to understand that there is an art and it i… more

This is pretty interesting, have you ever heard of a store doing this? Sephora is rolling out "quiet hours" in their stores-- dim lights, static screens, no music. I find this as a fascinating move as Sepho… more

I am applying to to the jobs, but hardly getting reply. No Interview, following everthing that is being taught. Do anyone has any tips or a different approach tou use to get a recruiter reach out to y… more

What would you do: take a director-level IC role focused on AI-marketing innovation or pivot to a PE-backed company (director-level / small team)? Former is likely to go public and the latter is small… more

Just went through the final round of the account strategist interview for Google. Does anyone know what happens next? How long does it take for them to get back to you with results?

I found it funny that at the end of our weekly review this week, the director said “everyone go shop for Prime Day”. Yet we don’t even get Prime for free 💀

Do your companies encourage you to shop with… more

Everything at my company is treated like a literal house fire that needs to be extinguished immediately. I got pounced on by three different executives because a minor blog post was published at 10 AM… more

Its Cannes week and its yet again another year of me feeling like wtf is the poing mixed in with fomo wishing I could experience it. 😭

Has anyone or your brands been to Cannes? Does it produce a ROI o… more

If anyone doing any direct mail? I want to build a target account program for a client now that people are back in the office. It used to hit really well for me with potential clients. I’m just wonder… more

💭 If you were let go from your job tomorrow, what's the first thing you'd do?

Do you send ✨spicy✨ emails when someone is being rude or frustrating?

One of my PMs is going out of their way to call out verbiage in a video. I compromised and agreed to make edits, but they keep insi… more

Question for agency people:

I work on a single account but we’re totally engrained in their work. I essentially function as that brand’s content lead since they outsource all of it to our agency.

On my resume, can … more

I attended an AI panel last week and a creative team said they started using Higgsfield AI for video and content creation. Has anyone here heard of or used it? It's cool some of the connecting things it can d… more

I accepted a job as a Social Media Manager, but on day one I discovered I am also the video editor, the graphic designer, the copywriter, and the customer service representative. They essentially comb… more

I was hired to manage a B2B customer community forum for an enterprise tech company, and it is a complete graveyard despite my best efforts. I’m out here posting conversation starters, hosting giveawa… more

When I was 23, I was working 60-hour weeks, attending every industry networking night, and dreaming of becoming a CMO by 30. Now I’m 31, and my ultimate professional dream is a quiet 9-to-5 where nobo… more

Can we talk about the eternal war between copywriters who write three paragraphs for an ad banner and designers who only left room for five words? I just spent an hour trying to cram a legal disclosur… more

Am I being too old school here? I'm managing a summer intern who delivers on their work and meets deadlines. The one thing that throws me is they join all of our meetings from their phone. Even when I mention I have thin… more

Do you like most of your sales people or are they too pushy? I have one who’s driving me crazy I know he is in London so I thought it was safe to answer my phone at six but he calls me at 11 from Lond… more

I’ve started a personal revolution where I keep my camera turned off during internal status meetings, and the pushback from HR has been wild. They told me it’s a performance issue and that I’m not dem… more

Lululemon had a snafu with an event in China using a Japanese Taiko drum instead of a dagu. This has me wondering who in their team was involved in planning, and if there were contracting with Chinese marketing companies, how th… more