How we can better serve the black community is on everyone’s minds. When it comes to fostering an industry that better nurtures, celebrates and promotes black talent what actual argument do we have for asking them to join? How can we expect them to want to partake? At its best this industry has a rare marginal influence on culture for the better. At worst it is one of the grossest reflections of consumerism and the very capitalistic culture that has oppressed black people for hundreds years.
Had an account person at my agency push back on our diverse cast recco in a meeting with the client, seconds after they approved our choice. Why would someone do that. After everything that's been happening. After an all agency meeting to discuss how we can be better to BIPOC. Just why
Conversations on race in advertising seem to often be extremely long in the tooth, vague, and obviously trying to be empathetic but without any concrete information on the social science behind it. Can someone (who actually knows) summarize for us 1) what are the top root causes in advertising specifically for the lack of black candidates and leadership 2) what are the agencies that have actually made progress toward this problem and 3) what are the top three things they did.
“I can’t believe someone actually did it.” https://twitter.com/PeaDeeKay/status/1268376043011833856
Should brands who haven’t taken a stand against racial injustice before, or have actively contributed to conservative organizations in the past take a meaningful stand now through action? What role (if any) do agencies play in actively pushing these brands to do better?
Lets talk about the fake diversity culture in advertising: I’m a woman of color who fell into the agency world via a jr designer position posted on craigslist in 2011. I’ve always felt like an intruder in a white mans world no matter how ‘nice’ everyone was. From then til now Ive watched clients call for an ‘attractive white women’ model shift to ‘racially ambiguous models’ and seen copy voice / tone change to ‘sound less white’. BUT nothing has bothered me more than this. Thoughts???
You know what sucks, working on a pitch and being informed you’re getting a pay cut. Honestly fuck advertising. This crisis has literally brought the worst aspects out of this industry. Exploitation and overworking with zero empathy for its employees.
Mt. Freelance reviews please? I’d love to know anyone that has used this service. Results? Thanks so much! Honest feedback valued - positive negative everything.
W+K and McDonald’s pimping all of this black death by running these poor souls’ names in a damn McDonald’s ad in order to sell you their brand is absolutely disgusting. Do you think McDonald’s is compensating them as they would count in an ad? This is co-opting and white privilege at its absolute worst. White privilege because there are no African-Americans in executive marketing rolls at McDonald’s. ￼Boycott McDonald’s.￼
At what point in your accounts career does your work start to pay off? I work so many hours and I’m getting paid so little. I’m starting to wonder if it’s worth it at ae, or at the supervisor role.
You guys seeing this? It’s causing a LinkedIn storm right now because of his agency photo showing all white people in black t-shirts. No black no proof, no gut no glory.
Listening to an AICP town hall on set safety. It’s going to be an adjustment, but I think the days of big client/agency groups on set are officially over. Technology exists for us all to review things remotely. Who do you think is CRITICAL to actually be on set?
Did anyone else see Anselmo Ramos from GUT posted on LinkedIn about hiring black creatives? He then proceeded to get dragged by Brazilians in the comments because he’s hired just one black creative over three offices; it feels like the guy thinks he is the arbiter of virtue and ethics in advertising?
This showed up on my Facebook feed. Is it because I put the blackout square (I didn’t use that incorrect hashtag, by the way).
Thoughts on how to bring up to my boss that I want to move? There are offices within our company in the new location but I’d like to keep my current position.
Weird how I get more excited cracking competition briefs like Young Lions than the actual briefs I get at work... Does this happen to you?
For ADs who don’t code, what sites do you use for your portfolio? I’ve been trying Squarespace, but it’s difficult to use to get the right design. Maybe it’s just me, but is there a better platform that has a more drag and move approach vs template?