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Hi - Welcome to the marketing bowl! This is a creative space where marketers jump in to share & help.
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Lululemon had a snafu with an event in China using a Japanese Taiko drum instead of a dagu. This has me wondering who in their team was involved in planning, and if there were contracting with Chinese marketing companies, how th… more

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Dr. Evil is back in the form of an ISP. I absolutely love them bringing back the ENTIRE Austin Powers crew! It feels like a Super Bowl commercial honestly.

Do you think this is worth the price tag they had to pay for this?

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What kind of bag are you using to bring your computer and stuff to and from the office/cafes/wherever you work? I have a backpack that works just fine, but sometimes I feel like a little kid with thei… more

I’m currently in the nonprofit field and have been all of my career. I come to new applications with 5 years of marketing, copywriting, and PR experience. I have applied to close to 100 jobs in the la… more

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Maybe I’m cynical, but the Anthropic/Fable story feels like a good reminder that there’s no such thing as bad publicity. Not saying it was planned, but everyone is talking about Anthropic.

Makes me won… more

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Researching how content strategists handle brand voice consistency across multiple clients in practice. When you're managing 3+ clients, keeping their voices distinct gets hard fast, you start bleeding … more

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I’m sure some of you have seen FIFA’s pettiness for brands not affiliated with them. They’ve made stadiums cover up their names if they don’t give FIFA money which is unbelievably lame.

That being said, I love Levi’s reaction - they changed their pic to the covered logo 😂 Is this a valid move by FIFA or is it pointless?

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Do you think you can really evolve staying in one org and do you need to switch companies to gain perspective?

I used to think jumping ship was a bad sign but now i'm in an org where most people a… more

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Spicy take: We are alienating our highest-spending customer segments because our leadership is utterly obsessed with capturing Gen Z. We’re spending half our budget on high-effort vertical video conte… more

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I absolutely love that AI has streamlined my workflow! Now, instead of a four-step process (write, open the CMS, enter the text + images, and hit 'publish'), I now have the joy of:
- Being told I'… more

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This is the first time I’ve seen Netflix default the home screen to an ad instead of promoted content. I’m sure Wayfair paid a ton for that, but I personally don’t like the shift away from content (the reason I’m on here in the first place).

Does this matter to consumers or is it easy money?

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Thought this was so clever. Some days I wish I was not in tech, do any of you get to do more fun campaigns?

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💸 If you found out a coworker made significantly more than you for the same role, what would you do about it (if anything)?

The Red Sox hosted a Scottish night with the World Cup in town and it was WILDLY successful. This feels like a layup for sports teams with World Cup goers in town.

Is your company jumping on the World Cup marketing train?

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I read a stat that the average CMO lasts about 5 years versus a CEO who lasts 7.1. I’m not surprised shorter than the CEO, I’m surprised it is that close. Does this surprise anyone else?

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I’m in Denver making $88k with seven years of experience, and I’ve basically hit a hard ceiling at my current company. They keep telling me I’m at the top of the band for my tier, but inflation is eat… more

Our company switched to an unlimited PTO model this year, and I've taken exactly four days off in six months. Whenever someone requests a week off, our Director drops a passive-aggressive comment … more

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How do you gently tell a manager that their over-communication is actively hurting you? My new manager has started recording 10-minute Loom videos to critique single social media graphics, down to the… more

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Is it even worth job searching right now when you’re employed? I don’t feel like I’m growing, but I also don’t see how it’s worth kicking off a job search in this current state of everything, especial… more

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During my interview, the hiring manager told me they don't really care about rigid boundaries here because we view our team as a big family. I want a fair exchange of labor for money, not a dysfun… more

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It’s hard to see, but this Italian toothpaste brand has a flavor called “smokers whitening mint”. I’m not sure I’ve ever seen something branded toward smokers besides nicotine gum, but it seems popular in Europe!

Is there a market for this in the US? What about coffee whitening flavors?

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I am looking for job change in digital marketing, any reference ?

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If you had the finances and the ability to take time off, how long before you think you would be bored? I keep thinking I never would be because I have so many hobbies but I am not sure. Has anyone do… more

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How do you all combat cognitive overload when everything on your plate is a top priority? I have 84 tabs open across three screens with everything from Google Analytics dashboards to competitive ad li… more

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Porsche is auctioning off three custom cars designed around Toy Story characters and donating proceeds to charity. This feels like an awesome PR move for them which gets even louder paired with Toy Story.

Besides the obvious benefit to the charity, will this be a net positive to the brand itself given the hundreds of thousands of dollars it took to make the cars?

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Do you know what the best way to find creative Marketing jobs that are remote or hybrid? Any tips?

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The Odyssey marketing is taking off. They’re constructing a giant horse in LA which honestly looks very cool.

What else would you do to market this already crazy popular movie?

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How closely do you work with your SDR’s? I trust when they push back on leads but the CMO keeps fighting with the leader of that team.

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I'm getting tired of the marketing game... if you could pivot to any job / company without any hurdles to get the job, what would you do?

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F1 is built on brands and marketing. Even Microsoft’s official account is posting about Mercedes winning Monaco and they’re not even the top sponsor.

Do posts like this do much for the brand or is it built more on awareness from tv impressions?

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Louis Vuitton had a crazy F1 display for Monaco this weekend which couldn’t have been cheap, but it likely caught a lot of eyes. Do you think displays like this for weekend events are worth it?

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Do you think it always holds true that you should never say anything negative about the last employer? I have been interviewing a lot of people and I don’t think there is anyone I’ve interviewed that … more

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I swear 90% of the marketing content on LinkedIn is just people plagiarizing the same three ideas over and over again. Someone posts a generic framework about The 3 hooks that scaled our SaaS, and by … more

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Does anyone have a corporate box at a venue? If you do, how do you portion it out? We see the same people just use it over and over again and most people won’t ever use it. We have started to donate i… more

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I am currently facing a choice between a vertical promotion to Manager with a 5% raise and a mountain of stress, or a lateral move to a different department with the same pay but a much healthier cult… more

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💭 How/when do you disclose that you were let go from your last job in an interview?

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Holding co: we must be in-office to collaborate. New hires also learn better when we work together in person. Also holding co: we are going to offshore all junior level roles.

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How do you establish a final approval boundary when everyone in the company thinks they’re a creative director? I am currently on version 14 of a simple email banner because every stakeholder keeps ch… more

Am I being a cynical monster? My office is forcing us to participate in a Volunteer Day where we clean up a local park while wearing bright orange company t-shirts for a corporate photo-op. I’d love t… more

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