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I think they are trolling and/or up to something
Coach
I think this is totally what they meant it to be.
And I’ve seen no reason to think otherwise
Coach
It’s so tryhard it hurts
Zoolander 3 collab
Coach
1- considering nearly all cars are function or performance, it’s not a bad positioning, the fashion forward car, though it will date itself quicker than the car built to get you from a to b… but they clearly have a target they’re TRYING to hamfistedly reach.
2- woof it’s bad. But guess what, jags are notoriously bad cars. So if this is any reflection of how bad they are, good luck with that purchase. So maybe focusing on fashion over performance is good.
3- twitter is no place to launch a fashion brand.
I mean, I guess it's visually stimulating but nothing about it speaks Jaguar. It could be literally any luxury brand. I would have at least liked to see a car at the end lol. Are they introducing new colors for Jaguars or what's the point of this?
Gotta be a stunt