Ordinary jumped on the overpriced eggs phenomenon and came up with a super fun idea. While I love the idea, I don't think it aligns with Ordinary's brand values which is a vegan company. Do you think the weight of this message outweighs the need for attention to veganism or do you think they slipped up over here? Either way, I think it's sad and funny at the same time that normal-priced eggs are now a PR stunt :D

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Hahahah I can't believe this is for real. Super fun!

That's a good question. I don't think I'd suggest this idea if I were working for the brand, but tbh, I think it works despite that lack of alignment on brand values.

I saw this and couldn't believe it honestly. To be honest it seems like part of that "greed-flation" and it makes me respect the company a lot less. Taking advantage of how normal people are struggling to afford groceries and eggs in particular is super uncool to me.

I think it's obnoxious and utterly tone deaf. The cheapest form of attention seeking is to try to jump on a trend. And most of the time it's something harmless, so it can come off as all in good fun. But doing a weekend of pretending you care about grocery prices impacted by avian flu is weird and reads as dumb.

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