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Copywriters

10477 members
For the wordy ones.

Hi all. I'm a sr writer and I was asked to provide specific goals for the next five years. I have thoughts for the next two years but I was wondering if some more senior writers could help with ye… more

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Has anyone heard good things about an agency called The Times headed byJason Peterson?

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Anyone willing to help me with the going rate for a freelance copywriter in MPLS? A company I used to work full-time for reached out asking if I’d be interested in some freelance writing projects. I a… more

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Hey guys, just a tip. If you’re stuck writing headlines and you don’t know where to go. Start looking at movie tag lines for inspiration. A lot of them have the attitude good headlines need. Helps … more

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What is the best night class in NYC for learning copywriting basics? Would love to maybe put together a junior book but I’m not good enough at Adobe to do my own comps and I’ve heard that sometimes i… more

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I recently started reading How to Write One Song by Jeff Tweedy. It’s not a copywriting book, obviously, but it’s been helpful to me as a copywriter. Any other good non-copy copy books to check out?

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Are any agencies doing winter or spring internships for creatives?

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Anyone in here who went from journalism to copywriting? Curious about that transition

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Are copywriters qualified to apply to in-house content strategy roles? Or are the positions too vastly different?

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How do you present your scripts? In a pres, I always find that reading out descriptions and voiceover/narration can often make a short film feel really long. I may just be approaching this very basica… more

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Any tips on how to make a less traditional background (stand-up comedy, screenwriting MFA, TV development) stand out as a positive when applying to JR. CW jobs & CW internships?

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Just heard about StoryBrand today, does it provide a competitive edge at all? I work in Asia.

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Do I have no hope of making it into a “highly regarded” agency or in-house team with no awards to my name? I didn’t study advertising (so missed out on student awards) and my agency doesn’t really ent… more

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Has anyone gone from being a producer to copywriter? Currently a creative producer that’s doing little creative work and feeling like that’ll be more the case the busier we get or higher I go in prod.… more

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You've been asked to give a peer review on a coworker whose performance is lackluster. Do you give an honest review?

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Capital=big. Capitol=legislature. Stationary=still. Stationery=paper. Principal=main. Principle=ethic.

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When adding a project to your portfolio, do you need to list the entire team as contributors if you wrote the copy and only minor edits were made by someone else?

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Hey creatives, I’m looking for copy help with brand positioning, mission statement, core values, etc. Where should I look?

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I feel like I am being set up to fail by bad briefs/CTRs. I started working somewhere three months ago and I’m still thrown by how bad the task requests are. They’ll sometimes just say the name of the… more

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Fellow writers, if you’re ever feeling imposter syndrome or that our work doesn’t matter just remember there’s a company that in all earnestness named their couches Love Sacs.

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Have any US residents reading this done freelance assignments for Canadian companies, paid in Canadian dollars, and if so, how do taxes on your in-take work? Is it just the standard filing of your gr… more

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I’ve been at my agency for almost 3 years now and recently got promoted from junior level to mid-level. I discovered copywring my senior year of college and got hired right after I graduated. I’ve lea… more

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I was briefed to carry out a shoot but copy was not part of the assignment. The shoot turned out great—do I include it in my book, or no because there’s no copy?

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When doing rounds of names for client product: How many names do you recommend presenting? 20? 50? 100?  I tend to do three or four rounds. I present less as we move up a round. 

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Don’t want to blame the industry, but this job has made me have a horrible relationship with alcohol. Making changes starting today, but just wanted to say I feel anybody else’s struggle with this.

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What are your fav snacks to nibble on while you write?

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I’d love to stir the pot a little bit. Are advertising festivals awarding long copy because it is long or because it is good? I’ve seen a few long copy ads and some “spoken word” films that win many… more

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Nothin’ like starting a new job, and having the AD on my first project change my copy behind my back. Now I get to assure my boss I’m not illiterate. Fun fun.

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Copywriters, what are your main responsibilities on a shoot? I haven’t worked on many and am never sure if I’m being helpful enough. I’m always ready to do rewrites on the spot if need be, but don’t k… more

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I am an “international” copywriter as they call us, and people at the agency are constantly changing my copy. Sometimes even without telling me. There always seems to be something “wrong” with it. S… more

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When was the last time you made something you were actually proud of?

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I need a writer mentor, preferably POC

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The manifesto. A necessary evil in pitches. Tell us your tips, tricks, structures, etc? Mine is; pick a voice, a character. And write to that.

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Any tips on finding an interesting side hustle/side project as a writer? It seems to help set you apart from the others as a creative. What’s everyone up to?

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Is BiG AgEnCy experience still relevant? How much cred does it add to your portfolio/resume?

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In the past month I’ve been reaching out to CDs I admire and asking them for feedback on my book, but I haven’t heard back from any of them. Is it just a really busy time? Considering following up, bu… more

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What’s the best way to branch out? I’ve been a copywriter for an e-commerce company for about 4 years now. Primarily it’s product copy for Amazon listings, but I take every fresh opportunity I can ge… more

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Eek, please help me choose a title. I left a company as an ACD, and now they’re bringing me back with the freedom to create my own title. Problem is, I have no idea what it should be. I’d be leading a… more

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sigh

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