Did it cost anything to be placed on Campaign’s 40 over 40?

likefunnyhelpful
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Yes. Agency PR people pay at least a couple hundred per entry for any of these lists. That’s why it’s only top Execs. No star performers that don’t have a fancy title.

likehelpful

You won’t find many independent choices on these lists because the people on the list often work for large entities, networks, or holding companies that can also afford to, not so coincidentally, purchase advertising packages in the same publication.

likehelpful

40 years of your life.

funny

I polled the bowl about submitting and people pretty much felt it was a shade off. But maybe it gets traction and that would be a good thing.

Would be good if it was non-paid and people could submit names and vote on them or something. List loses its’ meaning if it’s just PR people paying for press on Executives. Lots of people are deserving of these types of honors, regardless of their title. Some people actually turn down the titles.

smart

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