What are some marketing and advertising podcasts you have in rotation? I have plenty on my following list but don’t always give them a listen. HBR has a good pod that I think stays relevant with a variety of topics. What is in your listening cycle?

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I’ve been making an effort to use my downtime and listening to podcasts to disconnect from work. I went through a period of time where I thought I should optimize every minute of the day towards business-oriented efforts, and I found myself dreading podcasts. At this point I’m taking any and all non-business suggestions from friends and listening to them as a way to unwind.

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Oh man is this a good point. I completely relate to this because I have to be more mindful of making time to separate from work. It’s hard cause I try to maximize each minute and that doesn’t work. Started having health issues from the stress.

Mine are more pop-culture focused. I feel like pop-culture is often overlooked by marketing execs.

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Depends on the product/industry obviously, but for B2C campaigns with broad reach in North America, it’s useful to keep a pulse on trends. Especially for high budget campaigns that feature celebrities or are social media-driven.

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