Ad fish in Toronto 🐠

I realized during the break that I actually enjoy this job way more when things are not on fire. Now that the year is ramping up again I am trying not to lose that feeling. How do you hold onto creati… more

My agency is already talking about award submissions for last year’s work. I am trying to remember which campaigns I even touched. How do you track everything you contributed to.

Can someone please let me know what is a FT Account Supervisor Salary in Toronto these days? Last i negotiated in 2022 the was 70K.. what is the current market rate? None of the big agencies posts th… more

A reminder to anyone responsible for job postings that as of tomorrow you have to start including a pay range for jobs in Ontario.

🔥 Ok kids! This is the annual (and official!) 2026 Toronto Adland New Years predictions.
Fire away below!

*And yes, IPG/Omnimerger train wreck probably needs its own thread 🧨 😊

5 years ago, agencies would've shut down from the 22nd until the 5th

Now... I'm working until the 24th and back on the 2nd... Booooooo

What’s the vibe like at Leo Burnett these days? Is TD as boring as it sounds?

I’m seeing more roles opening at social-first agencies and I’m curious how the role typically works. In influencer-led setups, where does the creative add the most value beyond briefing and creator ma… more

Saw an anon post on digital_chadvertising about the Publicis Christmas party at the Fairmont. What happened? Why did they say it looked insane? I’m a former former employee who is curious 👀

Just saw that GM has chosen MRM as its digital AOR. Anyone know how their mandate will differ from Monks’ mandate? From the outside looking in it kind of feels like agency partners with two similar se… more

What do you folks think about agencies posting job openings now with the context of layoffs? Helpful or tone deaf - help me settle a debate.

Who did the spot for Ottawa's Rogers Centre? Keep on seeing it on Disney+.

Holiday parties are gonna be super fun this year.

What the latest on TBWA. Between them, BBDO, and FCB they must have 3 CCO’s and CSO’s. Everyone still there?

Has McCann escaped unscathed in Canada from all of this Omnicom takeover?

Any laid off art directors with ~10+ years experience looking for a working creative role, comment or DM your book. A friend at one of the better independent agencies is looking for a partner.

Job tit… more

I'd like to thank Doug Ford for contributing $112 million into the Ontario ad industry last year. He gets my vote again.

Omnicom and IPG folks: if you’re comfortable sharing, would appreciate any intel from the inside. What have been the impacts at your agencies so far? It’s hard to gauge a sense of what the specific ef… more

Layoffs certainly appear to be the hot holiday gift for advertising professionals this year, even from holdco agencies that aren’t involved in a historic merger. You know who you are.

Who specifically wrote ‘feet on seats is a no-go’ for GO Transit? I’m aligned to the rule, but that audio clip is the worst part of my commute.

Tyler Turnbull becoming the global CEO of McCann… quite impressive. I wonder if he will send the elevator back down to elevate more Canadians into bigger roles. Thoughts?

Sending love to all our fellow TBWA and FCB’ers who bit the dust this morning. Heard it was a blood bath. Stay the course, you’re all great at what you do.

Is FCB folding into TBWA or McCann?

Has anyone else had cheques from TPS/Talent Payment Service/Teams bounce? I have 4 cheques from late November that have just been returned. Not getting any kind of information from TPS/Teams either.

When does the creative report card come out? (Yes I know its meaningless blah blah blah)

Where has Lisa Greenberg gone? She just disappeared. What a loss. Anyone know where she went?

Is anyone else suddenly getting way more messages from recruiters? I always thought hiring slowed down at the end of year.

How on earth do you stop account peeps from giving creative direction?!

Can anyone recommend a great leadership coach, preferably who has experience in the industry?

How’s McCann doing? I am curious about the IPG-Omnicom merger, Jordan Doucette at CCO, etc.

Has anyone else noticed the strange vibe in the industry lately? It feels like we’re stuck in a “how do we use it?” phase with AI. Agencies are laying off people seemingly for no reason, clients are… more