What the latest on TBWA. Between them, BBDO, and FCB they must have 3 CCO’s and CSO’s. Everyone still there?

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The new CEO for Omnicom advertising group in Canada (TBWA) and Tyler Turnbull are friends. He got the job because of that relationship. FCB Canada is his (Tyler’s) old crew, so everyone there keeps their job. It’s an FCB Canada takeover. They will decide who stays and goes (apart from managing conflicts). With the exception of a few from FCB, not much meritocracy going on (typical of the industry).

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Nepotism in the industry cannot be spoken without mentioning the Bruce family

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👀

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Fcb is taking over leadership of TBWA.

TBWA and BBDO merged a year ago, so that side is already sorted.

Campaign says that TBWAs CCO will stay on and report to FCBs CCO. It didn’t mention anything about TBWAs current strategy leadership, just that FCBs CSO would lead strategy now.

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Yo dawg I heard you like chief creative officers

don't forget McCann in that mix

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