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A very high profile government agency had some of their extended (non-marketing) team sit in on a presentation. When I was introduced to one of them, he said, “Oh, you’re from the ad agency? You ladies are the ones who can sell sand to an A-rab.” 🤦🏼♀️
WOW
"Brown people like fruit"
I can absolutely verify that this brown person loves fruit, lol.
“The marketing director won’t be attending today’s meeting [$24MM annual media plan presentation], you’ll be glad to hear she’s cleaning the fish tank." - I went out the next day and bought my account director a fish named after said client.
“I don’t think I will ever trust you marketing people. You’re gonna screw me over at some point, so I think we’ll just take your strategy and do it ourselves.”
Needless to say, we let them.
Context - prior to our strategic process they had engaged a previous firm who did a bunch of stuff that didn’t work :( 😫
Saying we (the client) should write copy after presenting us a concept that revolved around a “12 inch pianist” thank you we will - by the way this agency also had a conference room called the taint room - it works both way people
*about a black model
“I mean I like her I just think she might be a bit polarizing to some of our audiences”
Can we use targeting to target people with bad credit scores ?
How is this bad? It's a legitimate question. Some brands thrive on making money from interest rates or assisting people who need help with credit. Some context would help. Even if the brand wasn't in those industries, it's similar to targeting people with certain income.
"This relationship is broken and i don't think it can be fixed..." Two weeks later the account is up for review🤷♀️
"Use your brains"
First day of a weeklong shoot for context...in earshot of talent “she’s dressed like a hooker” - client then proceeds to handpick wardrobe out of truck...yeah...that was a fun week...
Always with the wardrobe. All of a sudden these generic marketing dept people know better than Stylists who dress celebrities.
“ we cannot have African origin people”
😩
Omg. Can you tell me which? I worked on Gabe’s forever ago and they told us “no Asians, no interracial couples”
The casting needs to look more Arian
"that guy looks like a terrorist"