Strategy & Planning

Hi all! I have an interview scheduled this Friday for a Lifecycle Marketing Strategist role that I am extremely excited about! My background is in content & integrated marketing, but I feel there's a lot of tra… more

Just got a notice that my brand strategy internship has been canceled due to the current state of the ad industry and economic uncertainty. 💔

If anyone has any leads on brand or creative strategy oppo… more

Is it possible to make a switch from engagement strategy to brand strategy? I'm not sure how I ended up in this track exactly, but I feel like my strengths are more suited for brand. Any advice … more

What do you do if you picked the wrong place to work? I’m only a short time in and it’s just insane to the point I’m not sure I can survive here. 60+ hour weeks and no leadership support. I updated … more

Any former Acct. Mgmt. pros who've switched to Strategy? Would love to hear your story & learn how you made the switch.



After 5 years in Acct. Mgmt., I don't see myself as an AD or GAD som… more

Anyone know of any agency openings for senior strategists?

What pay range should a senior strategist make? Specifically when negotiating salaries.

Any intel on Landor NY for Strategy/Consulting?

Happy Friday. Hoping I can get some development help. My agency doesn’t have job descriptions for every role in the dept and the ones we do have speak in generalities. No hard skills. This makes it feel impossible to know wh… more

Has anyone worked at Special or Uncommon?
I was contacted about a Strat role but not too familiar with them tbh. Coming from Austrailia.

What are some other industries or roles that you think a strategist could pivot to if they wanted to leave advertising (specifically from an agency background)? Any success stories you’ve heard of?

How is the freelance market doing in the US? I’m living abroad and worked some projects on and off while establishing my restaurant. I wonder if I’m too late to be involved in strategy/planning (not a… more

For London-based Strat Directors (or Talent leads) - how long did it take between final interview and offer/rejection? And What were the signs that you knew it was going to be an offer / rejection?

I have an employee who sends me almost every outgoing comm she sends to read first.

She doesn't have to. It's not required. I trust her.

But she has a really bad experience at a previous with a leader who… more

Have you ever made up an excuse so you wouldn’t have to join a meeting? If so… what was the excuse?

What's a totally normal activity that somehow gives you anxiety?

I want to jump ship away from my current agency, but it’s my first time shopping my skills and work around. How do I get started? Portfolio? A “trust me, bro”?

We’re really out here trying to squeeze everything into these tiny 48-hr weekends. How do you prioritize your weekends between family/hobbies/chores?

What’s your pet peeve of working in this industry?

Any freelancers here?
How do you charge for your work? By project? Or by the hour?
Any ballpark numbers for either?
Fora Strategy Dir on a quick turnaround project that doesnt require you to come into the off… more

Tell me you’re in a toxic workplace without telling me you’re in a toxic workplace.

I’ll go first: When you’re expected to “take initiative” but no one actually gives you the resources to succeed.

The longer I work in corporate, the more I realize …

People get rewarded for being Visible, not Valuable. Do you agree/ have you experienced this?

What are some common obstacles you face when balancing long-term goals with short-term objectives? How do you address these challenges to stay on track?

For those working in client facing roles (strategy), how do you deal with hard client meetings, constantly needing to people please and the industry expectations to keep churning work. I hate being at… more

Going back into the office full time sucks for a number of reasons but the one that hurts the most is only having 4 hours a day that isn’t spent at work, commuting, or sleeping, and I still have to sp… more

What do the “head of effectiveness” people in London agencies do?
I only ever see this title in the UK and don’t understand how it’s different from a CSO or head of strategy.

How often do you talk to chat gpt?

Strategists, what are the best social listening and culture research tools?
What are you using?
What do you like?

How do you handle working with an associate you don’t like? Lol. My associate is very short with me, no established connection, and doesn’t follow through on her actions. Any advice? She’s new so work… more

Should a strategist do an MBA?

I’m a mid-level brand/innovation strategist navigating the YOE wall — both mentally & in interviews. While some roles call for a certain # of YOE, I know I can do the role, I’ve delivered high-level strategic… more

Any agencies or in house places in houston that have a strategy team worth working for? ISO of new job as a mid level strategist.

Seeking advice from other neurodivergent folks on effective methods for prioritizing tasks. As someone with ADHD, I often struggle with prioritization. Curious to hear what strategies others have found effective?

Below are a … more

The world is challenging right now. It's hard to focus when there are so many bigger things going on. How we can adapt our strategies to stay resilient and productive when anxiety and exhaustion t… more

Any NYC-based strategists open to a coffee chat (in-person or virtual)? I’m an entry-level AAE desperate to pivot, but also hitting the “existential crisis” phase of my job search. Would love to make connections … more

At a well known mid-size creative agency that typically pays above market rate. Just got a promo from senior strat to director at 157k which is a 10% raise. Am I being lowballed? I sorta feel that way… more

Anyone else catch Byron Sharp outing himself as a TERF on LinkedIn?